Responsibilities

• Develop and own the company's overall content marketing strategy across digital and social channels.
• Build compelling messaging frameworks that clearly communicate product value to B2B audiences.
• Plan, develop, and execute integrated content campaigns including blogs, webinars, customer success stories, videos, social media, and thought leadership.
• Interview customers, industry professionals, and internal subject matter experts to create authentic, engaging content.
• Build and manage a strategic editorial calendar while prioritizing initiatives based on business objectives and performance data.
• Collaborate with Product Marketing, Sales, and Events teams to maintain consistent messaging across campaigns.
• Evaluate campaign performance and optimize future content using engagement metrics and market insights.
• Experiment with emerging content formats including short-form video, webinar series, and social-first campaigns.
• Mentor and collaborate with junior content team members while maintaining ownership of strategic direction.
• Ensure all content reflects brand standards, supports revenue objectives, and strengthens market credibility.

Requirements

• 8+ years of experience in B2B SaaS Content Marketing, Product Marketing, Editorial Strategy, Brand Storytelling, or Content Strategy.
• Proven success developing and executing content strategy from concept through execution.
• Experience working within startup, high-growth, or rapidly scaling technology organizations.
• Demonstrated ability to manage multiple content formats including blogs, webinars, customer stories, social media, and video.
• Strong strategic thinking with the ability to make data-driven marketing decisions.
• Excellent written communication, storytelling, editing, and presentation skills.
• Experience collaborating across marketing, product, and executive leadership teams.
• High level of ownership with the ability to operate independently in fast-paced environments.
• Must currently reside within commuting distance of San Francisco, California.
• Authorized to work in the United States.

Preferred

• Experience serving as a founding or early marketing hire responsible for building content operations from the ground up.
• Strong personal brand or thought leadership presence on LinkedIn or other professional platforms.
• Demonstrated success growing audience engagement within the B2B SaaS industry.
• Experience producing executive thought leadership content.
• Background supporting product launches, integrated campaigns, and demand generation initiatives.
• Experience using marketing analytics to improve campaign effectiveness.
• Familiarity with AI-powered marketing tools and modern content technologies.
• Stable career progression demonstrating increasing marketing leadership responsibilities.

Benefits

• Benefits: Comprehensive medical and dental coverage, flexible paid time off, and additional company-sponsored benefits.