Responsibilities

• Develop differentiated marketing strategies for the US media industry, focusing on outdoor advertising, studios, and other scenarios to achieve sales targets.
• Develop high-quality US clients (media groups, outdoor advertising companies, sports league partners, etc.) and promote large-scale project collaborations.
• Be familiar with US industry standards (FCC, ADA, etc.) to ensure products and solutions meet regional requirements and assist in compliance audits.
• Integrate local resources (industry associations, trade shows) to conduct cross-industry collaborations and brand promotion.
• Establish communication channels between China and the US, convey clients' core needs, and promote the localization of products and services.
• Plan and implement marketing activities in the US (new product launches, seminars, etc.) to enhance brand influence.
• Manage the entire client lifecycle, maintain partnerships, and ensure renewal and referral rates.

Requirements

• US citizen, Bachelor's degree or above in Marketing, Media, Business, or related fields.
• 3+ years of experience in US media industry marketing/business/client development.
• English speaker, familiar with the US media, advertising, outdoor display, or studio markets. Possesses local US client resources, strong business negotiation skills, and the ability to integrate market resources.
• Understands US market policies, regulations, and business culture; can serve as a bridge for communication between China and the US.
• Experience in the LED display and audiovisual equipment industry is preferred; basic Chinese language skills are a plus.