Responsibilities

• Oversee all aspects of in-center activations and event logistics across Grifols Plasma donation centers, ensuring seamless execution and an enhanced donor experience
• Align activation strategies with center-specific needs
• Track center's performance and oversee marketing impact at center level
• Visit donation centers to assess local needs, gather insights, and ensure alignment with engagement strategies
• Develop initiatives aligned with local insights to achieve goals
• Work closely with center managers to understand local needs and tailor marketing efforts
• Ensure brand consistency across all in-center marketing materials and activities
• Support in-center marketing activities
• Provide hands-on execution of local boots on the ground strategies, ensuring flawless implementation
• Identify and bring support and guidance to define local alliances (prospecting and negotiation)

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• 4 + years of previous experience in field marketing, event management, or local activations.
• Knowledge | Skills | Abilities: Analytical Skills: Advanced data management, execution, and conclusion of analysis.
• Critical Thinking: Quickly acquires industry and company-specific technical skills and knowledge, open to change, and experiments with solutions.
• Results Delivery: Consistently high performer, results-oriented, agile decision-making, and proposing improvement actions.
• Influence and Negotiation: Uses persuasion skills to influence others' decisions with confidence and firmness.
• Leadership: Direct and tolerant with others, listens, and seeks to understand the interests of all divisions and areas before acting.
• Teamwork: Collaborates with others, forms part of a group, and works across areas prioritizing collective interests over personal ones.
• Effective Communication: Actively listens, asks the right questions to move goals forward, and expresses ideas clearly and concisely.
• Dynamism and Energy: Works hard in changing situations with diverse stakeholders, maintaining productivity.
• Adaptability and Flexibility: Recognizes and is open to constantly changing circumstances, adjusts behavior when necessary.

Preferred

• Specialized training in Field Marketing, Brand Activation, or Customer Engagement Strategies.
• Advanced degrees or certifications in relevant areas, professional experience in the pharmaceutical or related industry, and experience in engaging and managing third-party providers.

Benefits

• Medical, Dental, Vision, PTO, 9 paid Holidays per year, up to 5% 401(K) match and tuition reimbursement.