Responsibilities

• Partner with the Consumer Collecting Manager (CCM) and Field Marketing Manager (FMM) to establish goals that encourage product trial, connect with new audiences, and build meaningful engagement both on and off campus.
• Provide Student Marketeers with clear guidance, resources, and support to help them successfully plan and execute activities that engage students during key moments and occasions.
• Support sales and distribution initiatives by collaborating with internal and external partners to increase product availability, strengthen retail relationships, and enhance visibility in and around university communities.
• Collaborate with Student Marketeers to develop creative and relevant campus programs that foster authentic connections and positive experiences for students.
• Leverage available tools, insights, and reporting to evaluate program effectiveness, identify opportunities for growth, and ensure outreach efforts are reaching relevant student communities.
• Coach and support team members in generating new ideas and approaches that help engage a broad range of consumers and keep programs fresh and impactful.
• Coordinate internal and external sampling requests, ensuring activities are aligned with broader team priorities and community needs.
• Help create positive and welcoming consumer interactions by providing accurate information, addressing questions, and building trust through authentic engagement.
• Recruit and select Student Marketeers who bring diverse perspectives, strong skills, and an enthusiasm for contributing to team and business goals.
• Support and implement national recruiting, onboarding, and training programs to help ensure a consistent and positive team member experience.

Requirements

• 2+ years marketing experience
• Experience in leading teams and managing people
• A strategic thinker who takes initiative and ownership and “makes things happen”.
• A ‘connector’ who has excellent communication and networking skills, who can open doors and excite people of an idea.
• Strong ‘can do’ attitude, strives for perfection and love for the detail in every project.
• Leadership, motivation and ability to cultivate a team environment.
• Analytical, planning, budgetary and project management competencies.
• Creative mind with a track record of putting new ideas into practice and assessing results.
• Bachelor's degree or equivalent work experience
• Must be fluent in English, additional language skills an advantage

Preferred

Benefits

• Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)