Field Marketing Specialist, Cannabis - New York

New York City, NY (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and execute cannabis brand activations across community and retail events while coordinating with cross-functional partners to create memorable customer experiences and build loyalty.

  • Lead on-site brand activation and event execution
  • Coordinate inventory, partnerships, and cross-functional collaboration
  • Drive brand awareness and relationship-building in local markets

Job Description

Responsibilities

  • Responsible for representing our brands and products in community, retail, and marketing events.
  • Become a brand expert, able to answer questions about product benefits and provide product knowledge.
  • Build brand awareness and loyalty by creating memorable patient/customer experiences.
  • Must set-up and breakdown tables, tents, swag items and marketing collateral in-store and other events.
  • Manage the distribution/inventory of marketing swag and collateral for events and giveaways.
  • Establish and maintain relationships with local community partners.
  • Manage and adhere to established schedules in a fast-paced, deadline-driven environment, while ensuring accuracy and follow through.
  • Partner with and maintain productive working relationships with the dispensary, wholesale, and manufacturing teams.
  • Works productively with internal cross-functional teams as well as with external partners.
  • Majority of the work will be centrally located to Metro NY, with some state-wide travel required

Requirements

  • Bachelor’s degree in marketing, communications or equivalent work experience
  • Minimum of 1-2 years of relevant experience in a marketing, agency or promotional setting
  • Experience in the cannabis industry.
  • Must be enthusiastic, engaging, cannabis-savvy, well organized and self-motivated.
  • Ability to communicate in an informative and professional manner.
  • Detail-oriented, with strong organizational skills.
  • Able to work both independently and collaboratively.
  • Thrives in an entrepreneurial environment with a positive attitude.
  • Excellent interpersonal skills, the ability to build relationships and collaborate across all levels of the organization and with external agency partners.
  • Demonstrate a strong sense of urgency and be results-oriented.

Benefits

  • 12 days of accrued Paid Time Off
  • Ten Paid Holidays
  • Paid Sick Leave
  • Paid Parental Leave
  • Medical, Dental, Vision, FSA, HSA, Transit Benefits, and 401(k)
  • Employer-Paid Short-Term Disability and Life Insurance
  • Wellness Program
  • Employee Assistance Program for employees & family members
  • Employee Discounts
  • Opportunity to work in a fast-growing industry where your creativity and execution directly influence success

Marketing Team

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