Responsibilities

• Working proactively and collaboratively with the Field Marketing Team to support and grow business for Corcoran agents and amplify the Corcoran brand.
• Deep understanding of 360 ° marketing strategy and execution aligned with agents’ business goals across personal branding, property marketing, and prospecting initiatives, including listing presentations, advertising, email marketing, social media, mailing campaigns and more.
• Developing expertise on Corcoran’s proprietary platforms, technology, and best practices to ensure peak utilization and integration into marketing strategies.
• Driving adoption of Corcoran’s marketing tools, initiatives, and best practices through agent education, in-office presentations, and training sessions.
• Crafting creative briefs and guiding the internal creative team in producing marketing materials across print, digital, and social channels.
• Driving awareness and integration of Corcoran brand campaigns and initiatives.
• Managing multiple marketing projects simultaneously while balancing priorities and deadlines and maintaining accurate project records.
• Partnering with regional and interdepartmental teams on special projects to create global solutions and efficiencies to benefit the department.
• Maintaining a significant presence in the local sales offices, presenting at meetings when needed.
• Travel to 6 offices throughout the Brooklyn region.

Requirements

• Bachelor’s Degree or equivalent; may consider candidates without a degree given applicable work experience.
• 2+ years Marketing/Advertising experience, ideally within a real estate brokerage or progressive creative agency or firm
• Real Estate industry experience a plus
• Experience in social media marketing a plus
• Customer service oriented by nature. Ability to handle all situations with diplomacy.
• Boundless curiosity and positive can-do attitude
• Excellent time management, project management, and organizational skills
• Strong verbal and written communication skills
• Adept at balancing multiple priorities and deadlines without sacrificing quality.
• Demonstrated ability to thrive in an entrepreneurial, collaborative, self-motivated and fast-paced environment.