Responsibilities

• Oversee the daily operations of the Field Marketing department across all markets.
• Translate strategic objectives established by the Director into operational plans and independently manage execution.
• Exercise independent judgment in prioritizing departmental initiatives, allocating resources, and resolving operational issues.
• Identify operational inefficiencies and develop, implement, and monitor process improvements that increase productivity and reduce departmental costs.
• Develop, document, and maintain departmental operating procedures and best practices.
• Serve as the operational decision-maker for day-to-day departmental functions in the Director's absence.
• Direct the planning and execution of shows, retail events, and promotional activations across multiple markets.
• Determine event staffing requirements and operational resource allocation to maximize return on investment while maintaining departmental cost objectives.
• Oversee the master event calendar, ensuring strategic prioritization of events, staffing, deadlines, registrations, and operational readiness.
• Evaluate event performance metrics and determine operational adjustments to improve lead generation, staffing efficiency, and profitability.

Requirements

• 3–5 years of experience in event coordination, field marketing, marketing operations, or a similar execution-focused role; prior supervisory or team-lead experience preferred.
• Exceptional organization and follow-through; able to manage a high-volume event calendar with many moving parts and hard deadlines.
• Strong proficiency in Excel/Google Sheets and comfort working with data, budgets, and reporting; experience with HCM or payroll systems (e.g., Paylocity) a plus.
• Clear, professional communicator who can coordinate effectively across office staff, field teams, vendors, and venue partners.
• Self-starter with an ownership mindset — able to execute independently, anticipate needs, and keep operations running without close supervision.
• Availability for after-hours and weekend work as required by the show and event schedule.
• Valid driver's license and ability to travel to event sites across Texas markets.