Field Marketing Manager, Startups

San Francisco, CA (Hybrid)

$255K/yr – $320K/yrSenior Level7+ years expFull time

Posted 3 months ago

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Job Summary

Drive field marketing for Anthropic\'s startup ecosystem, owning end-to-end programs from strategy to ROI.

  • Own end-to-end startup field marketing programs targeting founders and developers.
  • Must-have: 7+ years in field marketing with direct startup-segment experience and end-to-end event ownership.
  • Standout: Existing relationships with tier-1 VCs/accelerators and Demo Day fluency.

Job Description

Responsibilities

  • Own the US Startups field marketing calendar end-to-end — strategy, planning, execution, and measurement
  • Build co-marketing partnerships with tier-1 VCs and accelerators (YC, Lightspeed, Accel, a16z, Sequoia and others), including Demo Day activations and portfolio engagement programs
  • Design and run founder-facing event formats — founder dinners, salons, hackathons, technical workshops, office hours — that build relationships and generate qualified pipeline
  • Partner closely with Startup Sales and BDRs on pre-event targeting, during-event engagement, and post-event follow-up to convert attention into pipeline
  • Build operational playbooks (founder dinner kit, Demo Day activation kit, hackathon kit) that the Field Marketing team can scale across regions and segments
  • Establish baseline metrics, dashboards, and ROI reporting for all startup field programs
  • Be the face of Anthropic in the startup ecosystem — credible with founders, with VCs, and with technical audiences

Requirements

  • 7+ years of experience spanning a blend of Field Marketing, Demand Generation, ABM, Events at B2B technology companies, with at least 2 years in Field Marketing
  • Direct startup-segment experience — you have built and run programs targeting startups, founders, and developers as your primary audience, not as an enterprise field marketer who occasionally touches startups
  • End-to-end ownership of field marketing events and programs, hands on in both strategy and execution - this is a 0-1 building role with very little foundation in place
  • Repeat success across multiple companies — we are looking for a pattern of impact, scaling field or demand generation programs in different environments, not a single-company tour (however strong the brand)
  • VC and accelerator ecosystem fluency — existing relationships with tier-1 VCs, knowledge of Demo Day rhythms, comfort in founder rooms
  • 0-to-1 builder DNA — you've built a field marketing motion from scratch (or rebuilt one), and you also have scaled-company tenure that grounds you operationally
  • Tight sales alignment — you've worked shoulder-to-shoulder with AEs and BDRs on account targeting, pre-event outreach, and post-event follow-up
  • Operational rigor — you can stand up vendor management, registration, follow-up workflows, and ROI dashboards without being asked
  • Technical credibility — you can review technical event content, brief technical speakers, and hold your own with founder/CTO audiences
  • Minimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience
  • Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time

Preferred

  • Direct relationships with YC, Lightspeed, Accel, a16z, or Sequoia
  • AI/ML field marketing experience (OpenAI, Cohere, Hugging Face, etc.)
  • Prior tour at an AI-native or developer-tools startup as an operator
  • Speaking, writing, or visible thought leadership in the startup or developer ecosystem

Benefits

  • generous vacation and parental leave
  • flexible working hours
  • optional equity donation matching
  • competitive compensation and benefits
Anthropic logo

Anthropic

4.3 Glassdoor

We're an AI research company that builds reliable, interpretable, and steerable AI systems. Our first product is Claude, an AI assistant for tasks at any scale.Our research interests span multiple areas including natural language, human feedback, scaling laws, reinforcement learning, code generation, and interpretability.

Founded in 2021
3K employees (168 in marketing)
82% recommend to a friend

Recent Ads

Traffic Signals

Monthly Visitors
11.6M
Monthly Google Ads Budget
$175.7K
Traffic Source Mix
Search
38.4%
Direct
48.7%
Referral
11.3%
Social
1.2%
Paid
0.4%

Headcount Trend

Current headcount: ~3K

Marketing Team

Marketing Team Size
130 (4% of company)
Median Career Experience
14 years
Median Tenure
1.1 years
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$63.7B
Last Raise
$30B
Series G, 1 months ago

Funding History

  • Feb 2026
    Series G • $30B
  • Sep 2025
    Series F • $13B
  • May 2025
    Debt Financing • $2.5B

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