Own local field marketing and community partnerships to drive membership growth, traffic, and fleet sales, while planning grand openings and scalable activation programs.

• Plan and execute local marketing initiatives that drive traffic, memberships, and brand awareness.
• Lead on-site activations, community events, sponsorships, promotions, and customer engagement campaigns.
• Represent Soapy Joe's at community events, networking opportunities, and local partnerships.
• Own the planning and execution of grand opening campaigns for new locations.
• Coordinate vendors, staffing, promotions, budgets, and cross-functional support.
• Create memorable experiences that generate excitement, community engagement, and membership growth.
• Build and manage strategic relationships with local businesses, schools, nonprofits, sports organizations, and community groups.
• Identify opportunities that increase visibility, customer acquisition, and brand recognition.
• Develop partnerships that create measurable business impact.
• Build and grow Soapy Joe's fleet wash program.

Requirements

• 5+ years of experience in field marketing, experiential marketing, event management, business development, B2B sales, or a related field.
• Proven track record of generating revenue through partnerships, events, sponsorships, sales, or customer acquisition efforts.
• Strong project management, communication, and organizational skills.
• Ability to work independently while collaborating across multiple teams.
• Willingness to work evenings and weekends as needed for events and activations.
• Ability to travel throughout San Diego County.
• Bachelor's degree in Business, Marketing, Communications, or a related field preferred.
• This is a hybrid role with 3-4 days on site required at our home office location in Santee, CA

Preferred

• Experience in fleet sales
• Experience with B2B partnerships

Benefits

• competitive benefits package, perks and 401k match