Responsibilities

• Regional Strategy & Planning: Develop and execute field marketing plans aligned with regional sales goals and global marketing strategy.
• Campaign Execution: Plan and manage multi-channel campaigns including events, webinars, ABM programs, and digital initiatives tailored to regional audiences.
• Sales Enablement: Collaborate with sales teams to provide tools, content, and programs that support lead generation and conversion.
• Event Management: Organize and execute regional events (virtual and in-person), including trade shows, customer roundtables, and partner events.
• Performance Tracking: Measure and report on the effectiveness of field marketing programs, using data to optimize future initiatives.
• Cross-Functional Collaboration: Work closely with product marketing, content, and digital teams to ensure consistent messaging and branding.