Field Marketing Manager North America

USA (Remote)

$85K/yr – $115K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Drive field marketing programs that connect North American buyers with Civica’s B2B SaaS offerings, coordinating events, campaigns, and cross-functional execution to grow pipeline.

  • Must-have: Proven field marketing/event coordination experience in B2B tech or SaaS
  • Standout: Strong cross-functional collaboration with Sales, Marketing, and partners to ensure timely, on-brand delivery

Job Description

Responsibilities

  • Execute high-impact field marketing programs across North America, including owned events, third-party sponsorships, roundtables, and targeted in-market activations that support pipeline growth and revenue objectives
  • Own end-to-end event and campaign logistics, from venue and supplier coordination to attendee communications, onsite execution, and post-event follow-up, ensuring all initiatives are delivered on time, within budget, and to a high standard
  • Partner closely with Sales teams to align field marketing activities with territory priorities, pipeline needs, and commercial goals, enabling effective lead generation and conversion
  • Build knowledge of target markets and buyer audiences, contributing insights to campaign planning and identifying relevant industry events and engagement opportunities to maximize impact
  • Manage and maintain the field marketing activity calendar, proactively coordinating timelines, resolving dependencies, and balancing competing priorities to ensure seamless execution across programs
  • Support the development of compelling sales collateral and marketing assets, collaborating with creative and product marketing teams to ensure materials are accurate, on-brand, and delivered within agreed timelines
  • Collaborate cross-functionally with internal stakeholders and external partners, fostering strong working relationships and ensuring consistent, high-quality delivery of field marketing initiatives

Requirements

  • Proven experience in field marketing, event coordination, or marketing operations, ideally within a B2B technology or SaaS environment, with a track record of delivering high-quality programs
  • Strong project management and organizational skills, with the ability to manage multiple concurrent workstreams while maintaining attention to detail and meeting deadlines
  • Demonstrated ability to execute marketing programs independently, managing logistics and delivery tasks proactively while keeping stakeholders informed
  • Commercial awareness, with an understanding of how marketing activities contribute to pipeline generation, lead qualification, and sales performance
  • Excellent cross-functional collaboration skills, with the ability to build strong relationships with Sales, Marketing, and external partners to ensure aligned execution
  • Strong communication skills, with the ability to manage stakeholder interactions, coordinate with vendors, and clearly brief creative and marketing teams
  • Ability to prioritize effectively in a fast-paced environment, balancing competing demands and maintaining high standards of execution
  • Growing knowledge of target markets, buyer personas, and industry trends, with the ability to contribute insights to improve campaign effectiveness
  • Proven experience in field marketing, event coordination, or marketing operations, ideally within a B2B technology or SaaS environment, with a track record of delivering high-quality programs

    Benefits

    • Medical, Dental & Vision Coverage with competitive employer contributions and access to flexible plan options, including Health Savings Account (HSA) - eligible plans
    • Employer-funded Short-Term Disability and shared-cost Long-Term Disability coverage
    • Company-paid Life Insurance with optional voluntary life coverage
    • 401(k) Retirement Plan with a generous employer match of up to 50% on employee contributions (up to 6%)
    • Paid Time Off (PTO) that increases with tenure, plus company-observed holidays
    • Make a difference in your community through Civica’s Days of Difference—enjoy up to three (3) paid days off each year to volunteer and give back
    • Enjoy a balanced work-life experience that recognizes achievements, celebrates success, and creates opportunities for connection, career growth, and employee engagement
    • The expected salary range for this role is $85,000 - $115,000 USD annually, with final compensation aligned to experience, skills and geographic location
    Civica logo

    Civica

    We’re Civica and we make software that helps deliver critical services for citizens all around the world. From local government to central [federal] government, to education, to health and care, over 5,000 public bodies across the globe use our software to help provide critical services to over 100 million citizens.Our aspiration is to be a GovTech champion everywhere we work around the globe, supporting the needs of citizens and those that serve them every day. Building on 21 years of continuous growth and success, we're at a pivotal point on our journey to realise that aspiration. As a company, we’re passionate about what we do and the citizens we help to serve. If you too would like to help champion the use of technology in public services, to improve outcomes for citizens and public sector organisations, then Civica is the right place for you. We will help you unlock the best version of yourself, achieve growth in your career whilst making a real difference to people and communities.We have a network of global facilities. Our main hub sites include:- United Kingdom- Australia & New Zealand- Asia- United States- Canada

    Founded in 2001
    London, England, GBR
    3.1K employees (50 in marketing)

    Traffic Signals

    Monthly Visitors
    94.4K
    Traffic Source Mix
    Search
    44.9%
    Direct
    41.2%
    Referral
    8.3%
    Social
    3.7%
    Paid
    1.1%

    Headcount Trend

    Current headcount: ~3.1K

    Marketing Team

    Marketing Team Size
    50 (2% of company)

    Recent News