Drive North America field marketing programs for a B2B SaaS at scale, owning end-to-end events and pipeline impact.

• Own the end-to-end strategy, planning, and execution of field events across North America — including executive dinners, roundtables, workshops, regional conferences, and roadshows
• Build and manage a regional field marketing calendar in close coordination with sales leadership and demand generation
• Identify and prioritize the markets, accounts, and formats that will have the greatest impact on pipeline and deal acceleration
• Manage sponsorships, venue relationships, speakers, and third-party event investments end to end
• Drive measurable pipeline and revenue impact from every program — own pipeline targets tied to field marketing in North America
• Develop pre-event, day-of, and post-event engagement strategies that maximize registration-to-attendance conversion and sales follow-up
• Work hand-in-hand with sales and BDR teams to build targeted invite lists and ensure strong attendance from priority accounts
• Track and report on program ROI, pipeline sourced and influenced, and attendee engagement metrics
• Serve as the primary field marketing point of contact for North America sales leadership, ensuring programs align with territory plans and revenue goals
• Coordinate with demand generation, content, product marketing, and brand teams to create compelling event collateral, messaging, and follow-up assets

• Bring field insights back to the broader marketing team to inform campaign strategy and messaging
• Manage field marketing budgets with a bias toward efficiency and measurable outcomes
• Maintain project plans, timelines, vendor relationships, and logistics with high attention to detail
• Build scalable, repeatable playbooks for field programs that can be replicated across regions and segments

• 7+ years of field marketing or event marketing experience in B2B SaaS — experience at a late-stage technology startup or hyper-growth public technology company is required
• A proven track record of driving pipeline through field programs — you think in terms of pipeline and revenue, not just attendance
• A highly self-directed and execution-oriented mindset — you move fast, take ownership, and don’t wait to be told what to do
• Strong project management skills with the ability to juggle multiple programs, regions, and stakeholders simultaneously
• Deep experience working cross-functionally with sales, BDR, and demand generation teams
• Excellent communication skills — equally effective influencing sales leaders and collaborating with marketing peers
• Comfort with the event and marketing tech stack (Salesforce, HubSpot/Marketo, Splash/Eventbrite, 6sense, or similar)
• Education requirements: We require at least a Bachelor's degree in a related field or equivalent experience.

• A local footprint or willingness to relocate to San Francisco — very strong preference for candidates who can be based in SF and work from the office 2 days a week, mirroring the broader Marketing team
• ABM experience and comfort using intent data to drive targeted event and account strategies
• Experience at a high-growth startup or scale-up where speed and resourcefulness are table stakes
• Experience supporting enterprise and strategic sales segments with high-touch, executive-level programs

• Anthropic is headquartered in San Francisco. We offer competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues.