Field Marketing Manager (Alani Nu)

Dallas, TX (Remote)

$60K/yr – $70K/yrMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive regional grassroots brand activation and partner engagement for Celsius, leading field teams and local campaigns.

  • Own local influencer/media partnerships and events
  • Must-have: 5+ years in grassroots/brand marketing
  • Standout: Team leadership and field operations management

Job Description

Responsibilities

  • Execute 360° marketing plans aligned with national and regional goals
  • Build and nurture relationships with local influencers, media, and community partners
  • Identify and manage local sponsorships and brand partnerships
  • Lead consumer sampling programs and evaluate performance for continuous improvement
  • Recruit, train, and manage a team of part-time Brand Ambassadors
  • Partner with Sales and distributor teams to drive retail visibility and in-store conversion
  • Create and manage annual marketing plans, budgets, product forecasting, and campaign reporting
  • Oversee market operations including warehouse, inventory, and vehicle logistics
  • Process invoices and manage expenses in coordination with Finance
  • Support additional marketing and sales initiatives as needed
CELSIUS logo

CELSIUS

B.TECH stands as a dynamic Egyptian narrative embodying innovation, expansion, and influence. Our story began in 1997 with the introduction of Egypt's first electronics retail concept, we pride in our unrivaled position, with a wide network of over 175 stores across Egypt. Our success is underlined by leading the digital retail revolution in the Middle East and introducing our unique financing solutions, which have played a pivotal role in gaining unparalleled popularity among the Egyptian market, which positioned us as the number one choice for consumers and cemented our status as a powerhouse of innovation and market expansion. Our dedicated team, now over 5k strong, reflects our strong growth strategy centered on digital transformation, technology integration, and achieving success across a variety of dynamic, high-growth business sectors.

Founded in 1997
Nasr City, Cairo, EGY
4.2K employees (216 in marketing)

Traffic Signals

Monthly Visitors
9.2M
Traffic Source Mix
Search
23.2%
Direct
52.6%
Referral
16.8%
Social
6.8%
Paid
0.4%

Headcount Trend

Current headcount: ~4.2K

Marketing Team

Marketing Team Size
183 (4% of company)
Median Career Experience
18 years
Median Tenure
6.2 years
Marketing Roles Posted (Last 30 Days)
3