Field Marketing Lead, B2B

New York City, NY (On-site)

$160K/yr – $190K/yrSenior Level5+ years expFull time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the first dedicated B2B events program, delivering end-to-end strategy and high-visibility events that drive pipeline and brand impact.

  • Own events strategy and execution end-to-end across three lanes: tradeshows, partnerships, and Manifest co-hosted events
  • Build a measurable, repeatable events program rather than one-off activations
  • Directly influence pipeline and brand with autonomous strategy and strong executive collaboration

Job Description

Responsibilities

  • Own events strategy and execution end-to-end as our first dedicated B2B events hire
  • Drive programs across three lanes: tradeshows and industry conferences, partnership and co-marketing events, and Manifest co-hosted events
  • Build events into a deliberate, measurable program with repeatable process — today it runs on borrowed capacity
  • Shape strategy with real autonomy and the resources to execute at the highest level
  • Have direct impact on pipeline and brand, working closely with leadership to establish Manifest as the definitive voice in corporate immigration

Requirements

  • 5–8+ years in event or field marketing with end-to-end ownership
  • Experience across tradeshows, partner/co-marketing, and intimate executive formats
  • Proven track record of events that sourced pipeline with numbers to prove it
  • Negotiating contracts, building invite lists, writing follow-up copy, and running programs on-site
  • In-office in NYC, five days a week
  • Ideally experience at a B2B startup selling to HR/People/legal/finance buyers

Preferred

  • Strong cross-functional instincts
  • Track record of turning strategy into measurable ROI
  • Ability to design experiences for specific ICPs

Marketing Team

Marketing Roles Posted (Last 30 Days)
1