Field Marketing Coordinator

Bakersfield, CA (On-site)

$55K/yr – $90K/yrMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive community events and local campaigns to boost traffic, brand presence, and engagement.

  • Own planning, coordination, and onsite execution of community events, showcases, and Realtor engagements.
  • Ensure polished signage, digital listings, and collateral aligned with brand standards.
  • Share weekly insights, track traffic trends, and support content creation to drive sales performance.

Job Description

Responsibilities

  • Planning and executing community events, showcases, grand openings, and Realtor engagements that drive traffic and enhance the customer experience.
  • Activate national campaigns locally; improve community presentation; support content creation; provide insights to drive sales performance.
  • Ensure signage, collateral, digital listings, and customer touchpoints are polished, consistent, and aligned with brand standards.
  • Manage the full event process—planning, coordination, onsite execution, and post-event follow-up—to maintain strong community visibility and engagement.
  • Handle data entry and reporting, track traffic trends, review online listings, evaluate sign routes, and share weekly insights with leadership.
  • Manage marketing inventory and vendors; support photography and video needs; assist with community launches and closeouts; ensure information centers are visitor-ready.

Requirements

  • Bachelor’s Degree in Marketing, Communications, Business, or a related field
  • 2+ years of experience in marketing, events, or community engagement
  • Strong event planning, project management, and communication skills
  • Creativity and an eye for presentation, with the ability to manage multiple priorities
  • Strong social media and content creation skills
  • Digital proficiency with social media management and content editing tools
  • Comfortable traveling between communities and working evenings and weekends for events
  • Skilled at building strong relationships with teams, partners, and the community

Benefits

  • medical, dental, vision, 401(k) with 4% match, a paid car and phone allowance, an employee stock purchase plan and a new home discount.
  • We also boast a rich company culture focused on training, goals, and recognition.

Compensation

  • Compensation: $55,000 - $90,000, Annual Bonus Opportunities up to 10%
LGI Homes logo

LGI Homes

3.8 Glassdoor

At LGI Homes, we are committed to making the dream of homeownership a reality. Recognized as one of the World’s Most Trustworthy Companies by Newsweek and a USA TODAY Top Workplace USA for 2025, we are proud to be a national leader in quality, affordability, and integrity.Founded in 2003 in Conroe, Texas, LGI Homes has grown into one of the top homebuilders in the United States. Today, we operate in 21 states, across 36 markets, with over 150 active communities. We've had the privilege of helping more than 75,000 families find their place to call home.Our success is built on a simple promise: delivering exceptional value and a seamless homebuying experience. Whether you're a first-time buyer or looking for your next home, LGI Homes offers move-in ready homes at affordable prices.LGI Homes is publicly traded on the NASDAQ under the symbol "LGIH.

Founded in 2003
Spring, Texas, USA
1.2K employees (20 in marketing)
64% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
434.5K
Monthly Google Ads Budget
$456.1K
Traffic Source Mix
Search
48.7%
Direct
39.3%
Referral
6.6%
Social
1.3%
Paid
4%

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Team Size
20 (2% of company)
Median Career Experience
6 years
Median Tenure
3.6 years

Funding

Total Funding
$801.5M
Last Raise
$400M
Post IPO Debt, 1 years ago

Funding History

  • Nov 2024
    Post IPO Debt • $400M
  • Nov 2023
    Post IPO Debt • $400M
  • Sep 2020
    Post IPO Equity • $1.5M

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