Field Marketing Coordinator

Dallas, TX (On-site)

$41K/yr – $51K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own locally focused field marketing to generate awareness and leads in homeowner communities by coordinating events, signage, and partner activations in collaboration with Sales.

  • Community & Events: plan, execute, and support HOA and neighborhood activations, realtor partnerships, and local events.
  • Local Assets & Signage: place and maintain yard signs, banners, flyers, and promotional materials across target communities.
  • Collaboration & Tracking: coordinate vendors, manage timelines, and maintain campaign records and performance data.

Job Description

Responsibilities

  • Coordinate field marketing efforts across homeowner communities in partnership with the Sales team to generate local brand awareness and leads.
  • Support marketing initiatives for exterior home renovation services including windows, doors, siding, patio covers, pergolas, and sunrooms.
  • Assist with neighborhood outreach campaigns, community activations, and on-site promotional efforts.
  • Help plan and execute community events, homeowner association events, realtor partnerships, grand openings, lunches, and sponsorship activations.
  • Coordinate placement and upkeep of yard signs, banners, flyers, and other local marketing materials within target communities.
  • Maintain accurate and up-to-date records of community activity, lead sources, marketing performance, and campaign tracking.
  • Support engagement efforts with homeowners, realtors, vendors, and local community partners.
  • Conduct basic market research on neighborhoods, competitors, and customer trends within the DFW home improvement market.
  • Assist with capturing field content including project photos, videos, testimonials, and social media updates from active renovation projects.
  • Manage project timelines and ensure timely execution of marketing deliverables and community campaigns.

Requirements

  • 3–5 years of marketing experience required
  • Strong organizational and project management skills.
  • Excellent communication skills (written and verbal)
  • Experience with events, vendors, and marketing coordination
  • Familiarity with social media, websites, and email marketing tools
  • Detail oriented with the ability to manage multiple priorities

Preferred

  • Prior experience working with a home improvement, renovation, or remodelling company is preferred.

Benefits

  • 401(k)
  • Health insurance