Responsibilities

• Develop and present viable bulk/promotional sales program opportunities and presentations to MSLC management for approval.
• Work with internal and external teams to initiate, develop and execute marketing support for all lottery initiatives, product launches as well as promotions on all internal and external marketing and media channels.
• Work in collaboration with the graphic design team to develop compelling and consistent messages across multiple channels.
• Assist in the maintenance of relevant documentation and project schedules.
• Present recommendations to management based on data collected from MSLC retail sales agents.
• Assist with the Marketing Department’s outreach and sponsorship initiatives.
• Build and foster relationships between the MSLC and retail sales agents to drive goals and objectives.
• Communicate issues presented by MSLC retail sales agents to Regional Offices.
• Communicate feedback and insights from MSLC retail sales agents to the marketing managers regarding future promotion practices.
• Order relevant in-field promotional items, ensure their on-time delivery for events, and manage inventory levels.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field OR equivalent combination of relevant coursework, projects, or professional marketing experience
• Excellent knowledge and skills in Adobe, Canva, Word, Excel, and PowerPoint.
• Experience executing marketing campaigns, promotions, or events from concept through completion, including coordination with internal teams and external partners
• Experience in capturing content at events or in public-facing settings to support brand storytelling
• Confident on-camera presence and strong verbal communication skills, including interviewing and public-facing interactions
• Proficiency with social media management platforms, including analytics and performance tracking to inform and optimize content and campaigns
• Advanced knowledge of lottery games and products.
• Strong interpersonal communications skills.
• Experience working with cross-functional teams with multiple stakeholders
• Relationship building abilities.

Preferred

• Bachelor’s degree in Marketing, Communications, or a related field OR equivalent combination of relevant coursework, projects, or professional marketing experience
• Excellent knowledge and skills in Adobe, Canva, Word, Excel, and PowerPoint.
• Experience executing marketing campaigns, promotions, or events from concept through completion, including coordination with internal teams and external partners
• Experience in capturing content at events or in public-facing settings to support brand storytelling
• Confident on-camera presence and strong verbal communication skills, including interviewing and public-facing interactions
• Proficiency with social media management platforms, including analytics and performance tracking to inform and optimize content and campaigns
• Advanced knowledge of lottery games and products.
• Strong interpersonal communications skills.
• Experience working with cross-functional teams with multiple stakeholders
• Relationship building abilities.