Responsibilities

• Lead Holt publicity department as a senior leader and actively mentor and manage a seven-person team, with weekly check-ins and deadline oversight.
• Cultivate and maintain substantive relationships with key broadcast, print, and digital media contacts; coordinate seasonal pitch meetings with national media contacts.
• Regularly present internally at seasonal sales conferences, bi-weekly sales and marketing meetings, and department meetings.
• Liaise with marketing, sales, and editorial to ensure a cohesive message across marketing/publicity initiatives.
• Oversee the creation of publicity plans, budget management, and effective campaign execution for approximately 50-60 titles annually.
• Directly handle key high-profile publicity campaigns (1-2 per season): craft pitches and press materials, coordinate mailings, book top-tier media, plan author events, and provide media updates to imprint and sales teams; brief authors on interview preparation and provide light media training.
• Represent the imprint at industry events, trade shows, and in-house.
• Identify opportunities to improve imprint campaigns and departmental best practices, including new tools and platforms.

Requirements

• A college degree or equivalent experience.
• Minimum 12+ years of hands-on book publicity experience, with an emphasis placed on booking top-tier media, handling complex author tours, navigating author/agent relationships, and securing national book club picks.
• Management experience and an interest in hands-on coaching and mentoring of staff.
• Extensive knowledge of the media and strong relationships with book reviewers, magazine editors, producers, and online editors.
• Excellent organizational skills and attention to detail.
• Experience working with sensitive material and high-profile authors.
• Experience working on fiction and nonfiction with a proven ability to generate creative angles and pitches.
• Demonstrated ability to work well under pressure and manage time effectively to meet tight deadlines and changing priorities (must be flexible and versatile), in a collaborative team environment.

Preferred

• Experience with identifying opportunities for new tools, platforms, and AI in publicity campaigns.