Responsibilities

• Build and execute content strategies, setting editorial priorities across the EverHealth portfolio, balancing brand, campaigns, product priorities, customer needs, and organic growth.
• Work with Product Marketing and Growth Marketing to turn audience, market, and business insights into compelling content and experiences.
• Develop integrated content plans that extend strong ideas across channels, formats, and stages of the customer journey.
• Partner with internal subject matter experts, executives, and industry experts to develop thought leadership and original perspectives that strengthen EverHealth’s credibility and authority.
• Write and edit across web, integrated campaigns, advertising, thought leadership, video, social media, and other marketing channels.
• Develop campaign ideas, messaging, headlines, ad copy, landing pages, video scripts, and short- and long-form content.
• Make complicated healthcare and technology topics understandable without flattening the ideas or losing the audience.
• Work closely with designers, web, and marketing partners to sharpen the message and strengthen the execution
• Look beyond the first deliverable, finding ways to adapt, repurpose, and extend good ideas across channels and throughout the customer journey.
• Maintain consistency with EverHealth’s brand voice, messaging, and editorial standards.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, English, or related field.
• 5–8+ years of experience in content marketing, content strategy, copywriting, editorial, or a related marketing discipline.
• Exceptional writing and editing skills. Your portfolio should show range across web, campaigns, advertising, thought leadership, video, and long- and short-form content—and an ability to adapt your approach based on the audience and objective.
• Strong content marketing instincts and experience turning audience, brand, and business needs into a clear strategy that supports measurable outcomes.
• Strong understanding of SEO and AEO , including search intent, E-E-A-T, content optimization, technical content fundamentals, AI-driven search, citation visibility, and emerging search technologies.
• Experience using search, audience, competitive, and performance data to find opportunities, improve the work, and understand business impact.
• Experience working with digital agencies, SEO teams, designers, Product Marketing, Growth Marketing, and other cross-functional partners.
• Healthcare or health technology marketing experience highly desirable; B2B SaaS or technology experience preferred.
• Strong communication, collaboration, and project management skills, with the ability to keep multiple priorities moving without losing sight of the quality of the work.
• Strong strategic judgment and a willingness to be hands-on. You’re comfortable shaping the strategy—and just as comfortable opening a blank document and doing the writing yourself.

Benefits

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
• Day 1 access to a robust health and wellness benefits, including an annual wellness stipend
• 401k with up to a 4% match and immediate vesting
• Flexible and generous (FTO) time-off
• Employee Stock Purchase Program