Event Marketing Manager

Concord, NC (On-site)

Salary Not AvailableMid LevelFull time

Posted 7 weeks ago

Job Summary

Own field event lead generation by shaping the on site program, team performance, and local partnerships to drive weekly lead quotas and in person sales at consumer events.

  • Field Event Ownership: Lead planning, sponsorships, and exhibitor presence at top tier events with built in B2B networking.
  • Team Leadership: Recruit, train, and develop the event marketing squad to hit established goals and execute onsite lead gen weekly.
  • Local Partnerships: Build retail partnerships and community ties to fuel on site displays and sponsored events.

Job Description

Responsibilities

  • Manage and execute field event marketing initiatives and team in lead generation best practices for office to exceed booked, issued, and sales targets. This is achieved primarily through event participation/sponsorship, retail affiliate partnerships, community outreach and related programs as well as B2B networking.
  • Recruit, Hire, Train, and develop event marketing team with actionable accountability in established goals.
  • Execute and manage onsite lead generation activities weekly in event participation
  • Attend home shows, fairs, festivals, events, etc… educating customers and scheduling appointments.
  • Develop localized retail partnerships to allow onsite staffed display for lead generation/sales activity.
  • Optimize and leverage potential localized community entities with regional manager to create and implement event related sponsorship programs with onsite exhibitor presence.
  • Manage event tools, resources, and materials for event coordination, set up, tear down, and inventory.
  • Responsible for meeting and exceeding lead/sales quotas by executing field event coordination, scheduling/managing team, and working top tier weekly events.
LeafGuard logo

LeafGuard

In 1993, after years of intense product research and development, Englert, Inc. introduced the Leafguard® Brand gutter, a patented one-piece leaf and debris shedding gutter system. The Leafguard® Brand system revolutionized the industry, by providing a one-piece system for residential and light commercial applications, with a lifetime, clog-free guarantee, and a Limited Lifetime Warranty on its ScratchGuard® paint finish

Founded in 1993
East Brunswick, New Jersey, USA
355 employees (52 in marketing)

Marketing Team

Marketing Team Size
51 (14% of company)
Median Career Experience
18 years
Median Tenure
6.5 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Last Raise
Private Equity, 8 years ago

Funding History

  • Jan 2018
    Private Equity Round

Traffic Signals

Monthly Visitors
45.2K
Traffic Source Mix
Search
57.8%
Direct
33.5%
Referral
5.3%
Social
1.2%
Paid
2.1%

Headcount Trend

Current headcount: ~355
LeafGuard logo

Event Marketing Manager

LeafGuard · Concord, NC · On-site