Responsibilities

• Develop and execute a comprehensive event strategy aligned with company and GTM objectives.
• Evaluate and prioritize event investments based on business impact, target audience, and ROI.
• Build annual and quarterly event plans that support pipeline generation, customer engagement, brand awareness, and strategic partnerships.
• Continuously identify new event opportunities and innovative ways to engage target audiences.
• Own the complete event lifecycle: from strategy, planning, budgeting, and execution through post-event analysis.
• Build integrated marketing campaigns around each event in partnership with Demand Generation, Product Marketing, Content, Digital Marketing, Sales, and Customer Success.
• Define campaign objectives, messaging, target audiences, promotional plans, and success metrics.
• Ensure every event has a clear pre-event, onsite, and post-event engagement strategy.
• Serve as the central program manager across Marketing, Sales, Product, Executive Leadership, Operations, Finance, Legal, and external vendors.
• Align stakeholders on goals, timelines, responsibilities, and deliverables.

Requirements

• 7+ years of experience managing B2B marketing events, field marketing, or integrated marketing programs.
• Demonstrated ability to develop event strategy, not just execute logistics.
• Experience managing end-to-end integrated marketing campaigns.
• Experience managing international events.
• Strong project management skills with the ability to manage multiple complex initiatives simultaneously.
• Experience partnering cross-functionally with Sales, Product Marketing, Demand Generation, Customer Success, Executive Leadership, and Operations.
• Analytical mindset with experience measuring marketing performance, pipeline impact, and ROI.
• Excellent communication and stakeholder management skills.
• Comfortable operating in a fast-paced, high-growth environment with evolving priorities.
• Willingness to travel as required.

Benefits

• Healthcare for family, including dental and vision
• Competitive compensation and 401K
• RSU grants for full-time employees
• ESPP program
• Flexible vacation policy
• Maternity & paternity leave
• MacBook Pro to use for work plus a generous stipend to personalize your workstation
• Childcare bonus (human children only)
• Fertility treatment and support
• Learning & development program