Event Content Strategy Manager

USA (Remote)

$85K/yr – $125K/yrMid Level5+ years expInternship

Posted 3 months ago

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Job Summary

Drive Panorama's event content strategy and execution across conferences and webinars to boost brand, pipeline, and revenue in K-12 education.

  • Own end-to-end content development for events and thought leadership.
  • Must-have: 5+ years in event content or content marketing.
  • Standout: Cross-functional collaboration with executives and product marketing.

Job Description

Responsibilities

  • Own the content development and execution for Panorama's events across industry conferences, customer meet-ups, virtual events/webinars, as well as for other thought leadership content and presentation opportunities, ensuring alignment with brand, pipeline, and revenue goals
  • Develop high-quality presentation content and keynotes that advance Panorama's priorities, campaigns, and thought leadership strategy
  • Manage conference speaking proposals, including developing session titles, abstracts, learning objectives, and supporting materials
  • Tailor content strategy to the specific audience at each conference or event
  • Identify, build, and maintain a strong pipeline of internal speakers and customer speakers; prepare speakers with talk tracks, messaging guidance, and presentation coaching
  • Work hand-in-hand with the Event Marketing team to coordinate on speaking submissions and presentations, timelines, and event logistics
  • Partner with Product Marketing, Customer Marketing, and customer-facing teams to source stories and align content to marketing objectives and/or product launches
  • Partner closely with executives, senior subject matter experts, and customers to develop and shape ideas
  • Establish scalable event content templates and best practices to drive efficiency and strengthen consistency across events
  • Develop streamlined processes and SLAs for content development, review cycles, and approvals to create clarity for stakeholders and protect quality at every stage

Requirements

  • 5+ years of experience in event content development, content marketing, or a related field
  • Deep familiarity with K-12 education; experience working in education at the school, district, or state level strongly preferred—this context is essential to developing content that genuinely resonates with the leaders we serve
  • Exceptional writing and editing skills, with a portfolio that demonstrates polished presentation content across formats (webinars, workshops, executive keynotes, conference sessions). Please share presentation samples in the application
  • A strong point of view on storytelling and the ability to craft clear, compelling narratives that resonate with education leaders and educators
  • Strong visual storytelling instincts, with experience shaping slide design and partnering with designers to create clean, impactful presentations
  • Experience sourcing, preparing, and managing internal and external speakers, including customers
  • Comfortable working directly with senior leaders and executives with strong presence and professional judgment
  • Receptive to feedback and able to iterate quickly; you take direction well, incorporate input without ego, and produce stronger work because of it
  • Outstanding organization and project management skills; experience managing multiple content workstreams, deadlines, and stakeholders in a fast-moving environment
  • Familiar with and actively using AI tools to support content and presentation development
  • Strategic mindset with the ability to connect content decisions to brand awareness, pipeline, and revenue goals
  • Track record of effective cross-functional collaboration

Benefits

  • 401K with an employer match
  • Health, dental, vision, life insurance, and short-term and long-term disability coverage.
  • Flexible spending account for health care and dependent care
  • Wellness Reimbursement
  • Work from Home Reimbursement
  • Flexible vacation policy
  • Parental leave program
  • Company Issued Laptop
Panorama Education logo

Panorama Education

3.5 Glassdoor

Panorama Education is a leading education technology company that partners with K-12 schools and districts to help students succeed in the classroom and beyond. Founded in 2012, Panorama is the partner of choice for districts that want to implement AI safely and securely, elevate academic performance, improve attendance and behavior, and prepare students for graduation and life after school. Panorama’s secure, research-backed software for AI, student support, and community voice and engagement provides educators with a unified view and actionable insights across academics, attendance, behavior, and well-being. Through professional development and hands-on support, Panorama helps districts achieve their goals and deliver lasting impact. Today, Panorama supports 15 million students in 25,000 schools and 2,000 districts nationwide.

Founded in 2012
Boston, Massachusetts, USA
374 employees (31 in marketing)
36% recommend to a friend
45% CEO approval

Traffic Signals

Monthly Visitors
644.5K
Monthly Google Ads Budget
$18.1K
Traffic Source Mix
Search
39.5%
Direct
53.2%
Referral
6.4%
Social
0.5%
Paid
0.3%

Headcount Trend

Current headcount: ~374

Marketing Team

Marketing Team Size
24 (6% of company)
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$92.7M
Last Raise
$60M
Series C, 5 years ago

Funding History

  • Sep 2021
    Series C • $60M
  • Jul 2019
    Series Unknown • $550K
  • Nov 2017
    Series B • $16M

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