Responsibilities

• craft creative that drives profitable results and scales our client’s businesses.
• work directly with the CEO across brand strategy, ad concepts, campaign narratives and creative briefs that fuel performance.
• collaborate directly with clients, helping them identify the right assets to produce, and guiding them on how to execute content that aligns with platform best practices and advertising performance standards.
• this is mostly strategic and collaborative role, but you could end up doing some graphics yourself if needed.
• Building creative strategies rooted in persona insights, campaign objectives and brand positioning
• Ideating for various ad campaigns, and turning your concepts into actionable briefs for visual creators
• Reviewing creative ad assets (UGC, video, static, carousel) with a strategic eye and deliver tactful, performance-focused feedback
• Working cross-functionally with media buyers, growth strategists and creative teams to drive iteration and improvement

Requirements

• Minimum 1 year in a digital/social creative or content strategy role (agency or in-house)
• Deep interest in content, ads, and internet culture. You know what everyone is posting about, what’s trending, and why
• Experience working in client facing roles
• Confident communication skills (written and verbal) across internal teams and with clients.
• Strategic thinking - you connect brand, audience, platform and execution with ease
• Strong gut feel for what works creatively, and the eye to spot when something doesn\'t
• Experience with UGC ads for eCommerce
• Familiarity with direct-response creative

Benefits

• Remote-first culture: our team spans America, Nigeria, and the Philippines
• High-impact mentorship: you’ll report directly to the CEO
• No fluff: This is a creative strategy team that exists to drive profitable results for our clients