Donor and Marketing Insights Analyst

Kansas, USA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive data-driven donor engagement and marketing performance for Kedrion's plasma-collection operations as a Donor and Marketing Insights Analyst.

  • Own forecasting, A/B testing, and KPI development for donor campaigns.
  • Must-have: 3+ years of analytics, forecasting, and marketing performance experience.
  • Standout: Cross-functional impact on center openings, compensation, and regulatory compliance.

Job Description

Responsibilities

  • Partner with Marketing, Operations, Finance, and Supply Chain teams to uncover opportunities that boost donor engagement and optimize collection efficiency.
  • Lead forecasting and scenario planning for donor flow, plasma collection volumes, and compensation strategies using historical trends and market dynamics.
  • Design and analyze A/B tests to measure marketing campaign effectiveness and recommend improvements based on performance metrics and ROI.
  • Develop and refine KPIs for marketing initiatives, monitor campaign success, and provide actionable recommendations for continuous improvement.
  • Conduct deep-dive analyses on internal and external data to identify market trends, risks, and competitive positioning.
  • Prepare impactful dashboards and executive presentations that translate data into clear, strategic insights.
  • Support strategic business cases for donor compensation, service model decisions, and new center openings or relocations.
  • Ensure compliance with SOPs, regulatory requirements, and data privacy standards while driving process optimization across marketing operations.

Requirements

  • Bachelor’s degree in Business, Economics, Marketing, Analytics, or related field preferred.
  • Minimum 3 years of experience in business analytics, marketing performance monitoring, or strategic planning.
  • Strong skills in forecasting, financial modeling, and campaign evaluation.
  • Proficiency in Excel required; experience with tools like Tableau, Power BI, or Power Query preferred.
  • Familiarity with A/B testing and analytical programming languages (Python or R) is a plus.
  • Ability to communicate insights effectively to technical and non-technical audiences.
  • Travel up to 20% to plasma centers and other company locations.
Kedrion Biopharma logo

Kedrion Biopharma

At Kedrion, we believe that innovation and care must go hand in hand. Our mission is to enhance lives through our dedicated work in the field of rare and ultra-rare diseases.As a global leader with a passionate team of 5,200 employees, we collect and fractionate plasma to produce and distribute 38 vital medicines worldwide, establishing ourselves as the fifth largest player in the plasma-derived products sector.What truly sets us apart is our unwavering commitment to every detail, every person, and every interaction. Whether we are engaging with donors, supporting patients, or empowering our employees, we recognize that each connection we make has a meaningful impact. We refer to these as "rare connections," highlighting our belief that every relationship matters.In partnership with the medical and scientific community, institutions, patient advocacy groups, and research organizations, we drive sustainable innovation that improves patients' lives. Together, we are creating a brighter future for individuals and communities affected by rare diseases.Join us on this journey as we continue to enhance lives and foster connections that matter. Discover how you can contribute to our mission at Kedrion.

Founded in 2001
ITA

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 4 years ago

Funding History

  • Sep 2022
    Private Equity
  • Jan 2002
    Private Equity

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