Responsibilities

• Assist in strategic PR planning and execution to drive media coverage.
• Draft communication materials, including press releases, blog posts, social copy, decks, and campaign plans.
• Support PR activations, including press/influencer events, photoshoots, and media visits.
• Identify creative content opportunities for various digital and social platforms.
• Support media planning, long-term strategy development, and presentations for internal and external partners.
• Maintain organized PR team trackers, develop reports, create and distribute recaps, including monthly recaps, and perform miscellaneous administrative tasks.
• Liaise with cross-functional teams across The Walt Disney Company.
• Create and manage press materials for cross-brand campaigns and seasonal initiatives.
• Organize and manage ongoing product requests.
• Monitor industry trends across social and PR for innovative approaches.

Requirements

• Strong understanding of pop culture, retail trends, and the entertainment industry
• Focused on strategic thinking to deliver relevant and impactful results
• Ability to solve problems and bring forth solution-based tactics
• Zeal for content creation, consumer products, and digital storytelling
• Excellent written and verbal communication skills; proficiency in AP Style
• Highly organized with the ability to independently manage multiple projects and deadlines
• Bring a unique perspective and a collaborative spirit to every project
• Creative, optimistic, and eager to challenge the status quo
• Proficient in Mac/MS Office; ability to write for diverse platforms (print, web, social, and video)
• Appreciation for Disney products and storytelling

Preferred

• Knowledge of Disney products and culture
• Previous relevant internship experience
• Knowledge of Photoshop, Canva, Keynote, Adobe Creative Suite, and Microsoft Office tools, i.e., Word, Outlook, Excel, and PowerPoint

Benefits

• Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits