Responsibilities

• You will leverage industry and Visa data, market research, best practices, etc. to gather and synthesize deep audience insights and deliver relevant recommendations to clients/stakeholders
• You will develop strategic project proposals to engage clients in Visa Marketing Services
• You will present sales pitches, client updates, campaign results and more to an executive audience.
• You will work cross-functionally across Marketing, Visa Consulting and Analytics (VCA), Sales, Product and Innovation teams to deliver as One Visa
• You will design and oversee the successful execution of integrated B2C and B2B campaign activations, across multiple channels, including digital, social, OOH, experiential/event and point-of-sale
• You will coordinate communication with sales, legal, product, creative, sponsorship, experiential & media agencies and implement high-impact programs on-time and on-budget.
• You will optimize Visa Consumer and Commercial Marketing platforms/initiatives for Clients
• You will leverage Visa’s iconic sponsorship platforms (Olympics, FIFA World Cup), as appropriate, to achieve client and Visa’s objectives
• You will lead the measurement, analysis, and reporting of marketing program performance and its impact on business results
• You will support new business development, RFPs and renewals as the business demands

Requirements

• 10 or more years of work experience with a Bachelor’s Degree or at least 8 years of work experience with an Advanced Degree (e.g. Masters/ MBA/JD/MD) or at least 3 years of work experience with a PhD
• 12 or more years of work experience with a Bachelor’s Degree or 8-10 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 6+ years of work experience with a PhD
• 10 or more years business experience, with majority in marketing/advertising or consulting roles; strong experience in client/account management
• You have 12-15 years of work experience with a Bachelor’s Degree or 8-10 years of experience with an Advanced Degree (e.g. Masters, MBA, JD)
• You have solid experience in B2C and B2B marketing and strategic partnership development; payments experience is highly preferred
• You have significant experience in marketing in the financial services or payments sector, working in a fast-moving, complex environment.
• You have a track record for delivering holistic, insight-driven marketing solutions across the payments lifecycle.
• You are strategic, innovative, collaborative, and identify opportunities to deliver meaningful ROI.
• You have a strategy-led consultative marketing approach to drive measurable impact for clients.

Preferred

• You demonstrate strong business & financial acumen, critical thinking, project management and problem-solving skills
• You’re able to identify strategic and creative opportunities to drive growth and measureable impact
• You have exceptional teambuilding and relationship-building skills and experience in leading through influence
• You have prior experience in managing creative, experiential/event, media, and social/digital agency partners
• You have experience activating sponsorships to drive business results
• Ability to generate and manage work-back timelines and navigate risks/obstacles
• Ability to work effectively with partners in complex, matrixed organizations
• You have strong executive presence; excellent written and verbal communication skills
• You are proficient on all Microsoft products including Excel, Word, and Outlook
• Advanced level PowerPoint

Benefits

• Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.