Director, Residential Marketing

Bethesda, MD (On-site)

$120K/yr – $160K/yrDirector/Executive5+ years expFull time

Posted 4 months ago

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Job Summary

Drive luxury residential marketing for a global brand, leading brand assets, partnerships, and CRM-enabled campaigns.

  • Must-have: 5+ years in luxury marketing with leadership and project management.
  • Standout: Strong network with owners, developers, agencies, and sales teams.

Job Description

Responsibilities

  • Develop and execute global marketing strategies for residential offerings.
  • Oversee creative development including photography, videography, and collateral production alongside our creative teams.
  • Serve as custodian of brand voice, tone, and brand guidelines across all residential assets.
  • Position the brand as a leader in branded residences through strategic marketing insight.
  • Build and nurture relationships with owners, developers, and third party agencies.
  • Partner with sales and project marketing teams to support deal kick‑offs, marketing plans and collaboration opportunities.
  • Work alongside developers and brokerage teams to promote residential sales, including coordination and collaboration of events for prospects and owners
  • Engage with agents, developers, and agencies to inform market positioning and growth initiatives.
  • Cultivate relationships with agents, developers, public relations agencies, and consultants to expand brand presence.
  • Lead development of branded residential materials including brochures, presentations, and digital assets.

Requirements

  • 5+ years of experience in marketing, preferably within luxury hospitality, branded residences, upscale residential development, or luxury goods.
  • Proven leadership skills with strong organizational and project management abilities to effectively prioritize tasks.
  • Demonstrated ability to manage relationships with owners, developers, investors, and internal stakeholders.
  • Expertise in crafting brand collateral, delivering marketing campaigns, and ensuring tone consistency.
  • Familiarity with CRM systems and digital marketing platforms.

Benefits

  • comprehensive medical, dental, vision and voluntary benefits, 401k employer match, employer paid life insurance, employee assistance program and a team member hotel stay program.
Auberge Collection logo

Auberge Collection

3.1 Glassdoor

Auberge Collection is a portfolio of extraordinary hotels, resorts, residences and private clubs. While each property is unique, all share a crafted approach to luxury and bring the soul of the locale to life through captivating design, exceptional cuisine, innovative wellbeing, and gracious yet unobtrusive service. With 30 one-of-a-kind hotels, resorts, and residences, Auberge invites guests to create unforgettable stories in some of the world’s most desirable destinations.For more information: auberge.comConnect with Auberge Collection on Instagram, TikTok, Facebook, and LinkedIn @Auberge and #AlwaysAuberge

Founded in 1998
Bethesda, Maryland, USA
1.1K employees (62 in marketing)
44% recommend to a friend
69% CEO approval

Traffic Signals

Monthly Visitors
325.3K
Monthly Google Ads Budget
$22.4K
Traffic Source Mix
Search
51.7%
Direct
32.5%
Referral
12.4%
Social
1.7%
Paid
1.6%

Headcount Trend

Current headcount: ~1.1K

Marketing Team

Marketing Team Size
35 (3% of company)
Marketing Roles Posted (Last 30 Days)
4

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