Responsibilities

• Lead, coach, and develop a team focused on creating strategic media solutions that support revenue growth.
• Partner directly with media sellers to develop customized, client-focused recommendations that align advertiser objectives with Playfly assets and capabilities.
• Lead the strategic response process for RFPs and proactive sales opportunities, leveraging marketplace knowledge, category expertise, audience insights, and media trends.
• Serve as a key sales partner throughout the sales cycle, providing consultative support that helps sellers position integrated media opportunities and close business.
• Develop scalable sales materials, category narratives, and marketplace insights that enhance seller effectiveness and drive revenue growth.
• Collaborate with internal stakeholders across media, content, partnerships, client services, research, and activation teams to ensure solutions are feasible, impactful, and executable.
• Help shape annual sales priorities, media positioning, and go-to-market strategies across Playfly properties and platforms.
• Identify emerging opportunities in media, advertising, sponsorship, and audience engagement that can create new revenue streams for Playfly partners.
• Maintain a deep understanding of advertiser needs, agency trends, competitive offerings, and industry developments to inform sales strategy.
• Act as a trusted advisor to sales leadership and account teams on high-value opportunities and key client relationships.

Requirements

• Bachelor’s Degree required
• 8-10 years' experience in Broadcast or Cable Network and/or integrated marketing
• Prior experience working for or dealing with agencies
• Must have experience working or interacting in all media platforms and emerging trends
• Prior management or team lead experience
• Must have excellent presentation skills, strong communication, written and organization skills
• Ability to adapt and multitask while managing various timelines and deadlines
• Ability to build positive relationships and partner with business leaders, peers and colleagues across all divisions of Playfly
• Advanced knowledge of Microsoft Office applications, including Word, Excel and Outlook is required. Custom Show experience is a plus
• Some travel may be required based on division sales cycles and client needs

Preferred

• Experience with pro-team, athletic department, cable network experience or branded entertainment preferred