Responsibilities

• Lead negotiations, drafting, and management of contracts with creators and related stakeholders to ensure agreements that are beneficial to all parties.
• Collaborate with legal teams to ensure all agreements adhere to applicable local, state, and federal laws and regulations, minimizing potential risks for the company.
• Establish and nurture key relationships within the industry (e.g., agencies, platforms, management teams) to promote education about Red Bull’s distinctive approach to the creator economy and build long-term, strategic partnerships. Maintain industry connections to enable partnerships that align with Red Bull’s marketing goals.
• Develop and implement efficient processes for contract renewals, tracking key performance indicators (KPIs), and evaluating the success of partnerships, in collaboration with relevant teams.
• Conduct market research to identify trends and opportunities within the creator marketing landscape, providing valuable insights to guide business decisions.
• Prepare and deliver reports to senior management on contract status, compliance, and the overall impact of creator marketing initiatives on business performance.
• Coordinate with internal teams, including marketing, finance, and legal departments, to ensure smooth collaboration and alignment with organizational objectives.
• Stay up-to-date on industry trends, emerging platforms, and best practices for influencers and creators to sustain a competitive advantage.
• Build, maintain, and manage strong relationships with agents, managers, organizations and platforms, fostering trust and collaboration.
• Identify, implement and manage Creator partners at Red Bull events, 3rd Party supported events and bespoke events/projects that feed into the overall Creator Marketing plan.

Requirements

• Enthusiastic about the creator space with a minimum of 5 years of experience working directly with talent, ideally including some legal or compliance responsibilities.
• 10+ years of professional experience, preferably in business affairs, legal, and/or compliance.
• Strong understanding of social media and consumer behavior trends.
• Proven ability to multitask and excel in a fast-paced environment.
• Exceptional interpersonal and communication skills to facilitate cross-functional collaboration.
• A creative mindset combined with an entrepreneurial, solution-oriented attitude.
• Deep alignment with the Red Bull brand and familiarity with Red Bull products.
• Charismatic personality with a "winning and energetic" demeanor that attracts engagement and business opportunities.
• Comprehensive knowledge of the digital media industry.
• Hands-on, curious, open-minded, and innovative.

Preferred

• Develop and apply standards and toolkits for Creator Marketing within RBNA, while overseeing usage and process improvements to ensure effective standardization.

Benefits

• Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)