Director of Media/Marketing at | California, USA | $13K/mo – $13K/mo

Director of Media/Marketing

California, USA (Hybrid)

$13K/mo – $13K/moDirector/Executive7+ years expFull time

Posted 2 months ago

The other 99% submit and hope. You're about to do something different.

Drive media strategy and cross-channel campaign leadership for Centinela Media Group to maximize ROI.

Own end-to-end media planning, execution, and optimization across digital, social, search, display, and traditional channels.
Must-have: 7+ years in media planning/performance marketing with 2+ years in a leadership role.
Standout: Leadership of cross-functional teams and data-driven decision making.

Media Strategy Leadership: Develop and execute comprehensive media strategies across digital, social, paid search, display, and traditional channels to drive performance and ROI.
Campaign Execution & Optimization: Oversee end-to-end campaign planning, launch, tracking, and continuous optimization to ensure strong performance outcomes.
Budget Management: Own media budgets, allocate spend effectively, and maximize return on advertising investment across all channels.
Performance Analytics: Monitor KPIs, analyze campaign data, and translate insights into actionable improvements and strategic decisions.
Team Leadership: Lead and mentor marketing and media team members, providing direction, feedback, and support to improve performance and execution quality.
Cross-Functional Collaboration: Work closely with creative, sales, and account teams to align messaging, strategy, and campaign goals.
Vendor & Partner Management: Manage relationships with external media partners, platforms, and vendors to ensure campaign success and efficiency.

Experience: 7+ years in media planning, digital marketing, performance marketing, or advertising, with at least 2+ years in a leadership or director-level role.
Leadership Ability: Proven experience managing teams, leading strategy, and driving performance outcomes across multiple channels.
Technical Expertise: Strong knowledge of paid media platforms including Google Ads, Meta Ads, programmatic advertising, and marketing analytics tools.
Analytical Mindset: Ability to interpret data, identify trends, and make strategic decisions based on performance insights.
Communication Skills: Strong ability to present strategies, explain decisions, and collaborate with both internal teams and external stakeholders.
Mindset: You are strategic, hands-on when needed, and comfortable balancing big-picture thinking with detailed execution. You know how to scale campaigns while maintaining performance discipline.