Director, Media Relations

New York, USA (Remote)

$100K/yr – $130K/yrDirector/Executive7+ years expFull time

Posted 5 months ago

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Job Summary

A senior media relations role focusing on leading client partnerships, building trust with reporters and stakeholders, and leveraging AI tools and data analysis to achieve goals. It requires extensive experience in public relations, media relations, and health/pharma knowledge, with opportunities in leadership, business development, and cross-functional collaboration. The position offers a flexible environment with comprehensive benefits and growth potential.

Job Description

Responsibilities

  • Client Partnerhips
  • Show mastery of all media practices, communicating with all levels of media outlets, including top-tier reporters
  • Maintain relationships with external groups and stakeholders (e.g., advocacy groups, vendors, etc.)
  • Oversee development and implementation of media portion of communications programs, ensuring best practices and quality of deliverables
  • Understand client goals and strategy; offer strategic guidance to multiple clients; attend onsite client meetings and media events solo, accompany talent to media opportunities with account lead
  • Ensure productive agency relationships with clients and reporters to build trust and serve as a valuable resource
  • Show mastery of media training, working with C-suite level internal and external spokespeople
  • Integrate AI tools and data analysis into media relations programs to achieve organizational goals
  • Handle issue management-related scenario planning for media activities and execution in times of crisis
  • Track overall project timing to meet client expectations and ensure deadlines are met

Requirements

  • Bachelor's degree, preferably in communications, marketing, business or health / science related field or equivalent experience
  • 7+ years of experience in public relations and communications; health or pharma communications experience required
  • 4+ years of experience in media relations including pitching reporters, creating media lists, etc.
  • Experience in scientific therapy areas including oncology, rare disease, and neuroscience
  • Understanding of Inizio Evoke Communications' missions and values and a commitment to the growth and success of the company
  • Experience driving current or new business growth
  • Passion for improving lives through innovations in health
  • A good understanding of current issues in domestic and global health

Benefits

  • Inizio Evoke Comms provides an exciting and flexible work environment, great compensation packages and outstanding company paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off.
Inizio Evoke logo

Inizio Evoke

Inizio Evoke is a global health marketing, communications, and transformation platform unlocking growth through data-driven insights and human centricity. We are purpose-built to make health more humanTM. With core expertise and specialty brands in Marketing, Comms, Transformation, Access, and Media, we serve as a premier partner for the world's most ambitious healthcare organizations. Proudly part of Inizio – the market-leading commercialization partner for health and life sciences. From early-stage development to loss of exclusivity, we simplify complexity, unlock value, and make collaboration seamless at every pivotal moment – unlocking growth through human insight and transformative creativity.

Founded in 2009
New York, New York, USA
1.2K employees (383 in marketing)

Traffic Signals

Monthly Visitors
26.9K
Traffic Source Mix
Search
22.1%
Direct
44.4%
Referral
9.1%
Social
23.4%
Paid
0.8%

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Team Size
215 (18% of company)
Median Career Experience
12 years
Median Tenure
3.4 years
Marketing Roles Posted (Last 30 Days)
9