Responsibilities
- Own the long-form content engine: editorial calendar, pillar content strategy, and the repurposing system that turns one episode into a full suite of channel-specific assets
- Set and maintain production standards worthy of a media house: editorial rigor, consistent voice, and content PI attorneys share with colleagues
- Lead development of new shows, content lines, and formats that extend reach and deepen audience relationships
- Design pillar content to fan out across the specific, narrow questions our audience is asking AI tools
- Coordinate topic planning to cover the full surface area of core issues — operational, financial, and strategic pain points — not just marketing angles
- Stay current on how generative search is evolving and adjust strategy accordingly
- Own systematic growth strategies across podcast, newsletter, YouTube, and cross-channel distribution
- Use audience data and engagement signals to continuously refine editorial direction
- Podcast: Personal Injury Mastermind and future shows
- Newsletter: Content direction and subscriber growth
Requirements
- 7+ years in senior media, content, or editorial leadership — you've owned a content program at scale
- Demonstrated experience growing B2B audiences through podcasting, newsletters, video, or editorial publishing
- A documented approach to content repurposing and atomization — you've built the system
- Active, fluent use of AI tools in a production context
- Working knowledge of marketing attribution and UTM architecture
- Comfort with HubSpot or a comparable CRM Nice-to-have
- Experience structuring or selling media sponsorships
- Background building community around media content — forums, live events, LinkedIn communities, or similar
- Familiarity with content licensing or co-production partnerships Benefits
- Fully Remote
- Unlimited PTO
- $100 Wellness Reimbursement Program
- Quarterly training stipend for Professional Development
- 401(k) with 3% Employer match (Safe Harbor)
- 100% Employer-Paid Health Insurance