Responsibilities

• Drive Affluent (Visa Infinite) go-to-market strategy and execution
• Act as a connector and partner with the Affluent Product team and Global Sponsorship team to translate product strategy, sponsorship & experiential assets into Marketing Services sales plays
• Develop and maintain clear, actionable GTM materials (pitch decks, narratives, case studies, pricing frameworks)
• In partnership with Global Sponsorships, identify and package sponsorship assets across key properties (e.g., VCARB, ORBR, FWWC27, LA28, Music etc.) into scalable, Visa Infinite–relevant offerings and sales plays
• Drive commercialization and partnership-led growth
• Partner with Product teams to identify strategic partnership opportunities and new business that enhance Marketing Services offerings
• Translate partnership opportunities into clear, sellable solutions by developing value propositions and GTM materials for Marketing Services teams
• Incorporate market feedback and performance insights to continuously refine offerings and improve commercial outcomes
• Define and operationalize Affluent ways of working
• Establish the operating model for how Affluent Marketing Services integrates across sponsorships, product, and regional teams

Requirements

• 10+ years of experience in marketing, commercialization, consulting, or related fields
• Bachelor’s degree required

Preferred

• 12 or more years of experience with a Bachelor’s Degree or 10 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, or MD), PhD with 6+ years of experience
• Experience in Marketing Services, Sponsorship & Partnership marketing, Experiential Marketing or client-facing commercialization roles
• Strong understanding of affluent/high-value consumer segments and drivers of engagement
• Excellent storytelling and presentation skills, with experience developing executive-level materials
• Proven ability to develop and bring to market new offerings or sales strategies
• Demonstrated ability to operate in ambiguous environments and build structure from scratch (e.g., defining operating models, ways of working, or new processes)
• Strong critical thinking and problem-solving skills
• Advanced proficiency in Microsoft PowerPoint and Excel
• Strong working knowledge of basic data analysis and performance measurement to track and optimize business outcomes
• Highly organized and able to manage multiple complex projects independently

Benefits

• Medical, Dental, Vision
• 401(k)
• FSA/HSA
• Life Insurance
• Paid Time Off
• Wellness Program