Director of Marketing

Chicago, IL (Remote)

$140K/yr – $160K/yrDirector/Executive7+ years expFull time

Posted 4 months ago

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Job Summary

Drive Logiwa’s marketing strategy and demand generation for a B2B SaaS and WMS environment to accelerate growth.

  • Own and optimize demand generation across automation, SEO, content, and nurturing.
  • Must-have: 7-10+ years of B2B marketing experience in a fast-paced startup.
  • Standout: Deep SAAS/WMS or supply chain software expertise with a data-driven ROI focus.

Job Description

Responsibilities

  • Strategy: Translate company strategy and business objectives into strategic and tactical marketing direction
  • Demand Gen: Own and improve Logiwa’s demand generation engine, including marketing automation, SEO, content marketing, website, lead scoring, segmenting and nurturing to support a fast growing sales team
  • Market Insight: Perform product marketing research to Consistently stay informed and share industry trends and competitive landscapes to strategically position Logiwa’s solutions.
  • Innovation: Expertise in digital marketing, SEO, and content marketing, with a track record of implementing innovative strategies using AI to develop insights, data analytics, and optimization
  • Collaboration: Work collaboratively with Sales, Customer Success, Product to coordinate valuable, personalized experiences to drive engagement and conversion at a targeted set of accounts
  • Budget Accuracy: Manage a marketing budget, allocating resources effectively to achieve maximum return on investment.

Requirements

  • Bachelor's or Master's degree in Marketing, Business Administration, or a related field; or equivalent
  • 7-10+ years of B2B marketing experience, preferably in a fast-paced startup environment
  • Deep domain expertise (required): Proven experience in SAAS, WMS, or comparable supply chain execution software (e.g., TMS, OMS, ERP/SCM modules).
  • Consultative approach, with the commercial acumen to align technical capabilities (like AI and integration) to business value and ROI.
  • Understanding of key marketing metrics and able to make data-driven decisions, Experience with Hubspot marketing automation, Outstanding verbal and written communications skills.

Preferred

  • Supply Chain, WMS, OMS, SAAS Software, highly preferred

Benefits

  • Flexibility to work fully remote, or hybrid if you desire (Our Chicago office has free breakfast and snacks daily, as well as a weekly happy hour!)
  • 15 days of paid time off + 5 personal days annually, 12 paid company holidays, and your birthday as a paid holiday
  • 100% employer-paid health and dental insurance
  • Other insurance offerings including: vision, life, legal, and pet insurance
  • 401(K) and free access to a confidential certified financial advisor
  • Employee Assistance Program - confidential counseling and advice available by phone, web, or text
  • Community engagement opportunities like quarterly volunteer days
Logiwa logo

Logiwa

4.5 Glassdoor

Founded in 2017, Logiwa heralds an evolution for high-volume fulfillment networks, DTC brands, and 3PLs with the industry's leading cloud-native Fulfillment Management System (FMS). More than a WMS, Logiwa IO optimizes operations with a focus on customer-centric, AI-driven technology that ensures efficient and scalable digital warehousing. Discover the future of smart fulfillment and how you can fulfill brilliantly with Logiwa at www.logiwa.com.

Founded in 2017
Chicago, Illinois, USA
132 employees (9 in marketing)
93% recommend to a friend
98% CEO approval

Traffic Signals

Monthly Visitors
107.5K
Monthly Google Ads Budget
$15.9K
Traffic Source Mix
Search
35.3%
Direct
58.7%
Referral
4.2%
Social
0.7%
Paid
1%

Headcount Trend

Current headcount: ~132

Marketing Team

Marketing Team Size
5 (4% of company)

Funding

Total Funding
$38.9M
Last Raise
$8.5M
Series A, 5 years ago

Funding History

  • Apr 2021
    Series A • $8.5M
  • Aug 2018
    Series Unknown • $3M
  • Jun 2017
    Seed • $1M

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