Responsibilities

• Agency management; work with Kitchen & Bath clients in B2C and B2B segments, managing clients’ marketing budgets and delivering results
• Strategize, manage, and optimize Pay-Per-Click (PPC) campaigns on Google and Bing to drive qualified leads and maximize ROI
• Develop and execute email marketing and SMS marketing campaigns for lead nurturing, customer engagement, and promotions
• Assist in the creation and optimization of video content for various marketing channels (website, social media, ads)
• Implement and manage SEO strategies, including keyword research, on-page optimization, and technical SEO best practices, to improve organic search rankings and traffic
• Research, write, and publish engaging blog posts that attract and educate target audience
• Develop and implement strategies to actively solicit and build positive customer reviews across relevant platforms
• Play an active role in branding initiatives and collaborate closely with the internal design team to ensure consistent brand messaging and elevate clients' positions in the home renovation industry
• Lead the design and production of print media, including the comprehensive product catalog, coordinating with designers and printers
• Coordinate logistics and represent Kitchen365 at industry trade shows, engaging with potential customers and partners

Requirements

• 7+ years of proven, hands-on marketing experience, preferably within an e-commerce or direct-to-consumer (DTC) environment
• Bachelor’s degree in Marketing, Business, Communications, or a related field
• Demonstrated agency experience in managing clients and growing revenues
• Demonstrated experience in managing PPC campaigns (Google Ads, Bing Ads)
• Proficiency in email marketing and SMS marketing platforms
• Solid understanding of SEO, AEO principles, and best practices
• Experience with content creation, including writing for blogs and social media
• Comfortable with professional networking and building relationships with industry professionals
• Highly organized, detail-oriented, and able to manage multiple projects simultaneously in a fast-paced environment
• Strong analytical skills with the ability to interpret data and make informed decisions

Preferred

• Familiarity with video content creation processes or editing tools is a plus
• Experience with print media design coordination (e.g., catalogs, brochures) or working with graphic designers
• Demonstrated leadership and supervisory experience managing teams across countries

Benefits

• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance