Responsibilities

• Develop a strategic communications plan to ensure YAF’s long-term growth, increase awareness of our programs and mission, and broaden the visibility of YAF’s programs among our key stakeholders
• Oversee the day-to-day activities of communications, public relations, digital media, and marketing team (and other communications-related staff as assigned)
• Create an ongoing marketing plan to enhance relationships with targeted members of the media and key media outlets
• Lead regular meetings with YAF’s communications, public relations, digital media, and marketing team members to ensure messages are coordinated and consistent
• Coordinate YAF’s overall rapid response (including email, digital, and media) to time-sensitive events, including campus lectures, YAF conferences, and current events directly impacting students
• Exercise judgment to prioritize media opportunities as needed
• Work with YAF’s leadership team to create and implement a short and long-term public relations strategy to ensure maximum positive Foundation exposure
• Serve as a YAF spokesperson, as needed, representing YAF in local and national media outlets, including television, radio, and print
• Build and grow YAF’s relationships with the media, particularly conservative media
• Work closely with YAF’s vice president of student programs to ensure YAF’s student programs, campus lectures, and initiatives are broadly promoted, receive maximum media exposure, and inspire new audience of young people

Requirements

• 5+ years in a communications and/or marketing, prior YAF experience a plus
• Passionately and committed to Young America’s Foundation’s goals and mission
• Experience in leading and building teams
• Extensive and successful writing experience
• Bachelor’s Degree or equivalent work experience
• Zeal for YAF’s programs, initiatives, projects, and goals
• Self-starter who can effectively prioritize and manage multiple events and tasks
• A strong interest in promoting conservative ideas to young people
• Team player
• Excellent oral, written, organizational, and copyediting skills