Director, Integrated Media Planning - Software Solutions

New York City, NY (Hybrid)

$90K/yr – $215K/yrDirector/Executive10+ years expFull time

Posted 11 days ago

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Job Description

Responsibilities

  • The Director, Integrated Media Planning is one of the most exciting and impactful roles within our organization.
  • This leader will oversee integrated planning for a top 20 global B2B brand at the forefront of AI innovation, driving what's next in the category.
  • Leading multi-million-dollar, full-funnel campaigns in partnership with OMD and global client teams, the Director brings the agency's vision to life through strategic thinking, thought leadership, and breakthrough ideas.
  • With a passion for emerging technology, media, and culture, they develop integrated solutions across social, content, data, mobile, and other evolving channels to create meaningful brand connections and drive business results.
  • As a key leader, the Director helps keep OMD ahead of client expectations and the competitive landscape.
  • Collaborative Partnership – embraces and drives the oneOMD approach by building partnerships with others on behalf of our clients.
  • Creative Thinking – takes a brand, an objective and a platform and thinks of innovative ways to bring them together.
  • Hunger for Innovation – our clients want and have access to truly never-been-done-before opportunities. Helps determine the right ones and brings them to life in impactful ways.
  • Relationship Building – practices the ability to be personal, understanding and a desire to do what’s best for the team and the client. Fully engaged and present with clients.
  • Inspiring Leadership – challenges a team to solve clients challenges in unique ways. Inspires others to try new approaches and serves as a role model to the team.

Requirements

  • Graduate of a four-year college or university
  • 10+ years of integrated media planning experience
  • B2B experience
  • Audience strategist
  • Content and media partnership expertise
  • Track record of handling big client ambitions
  • Ability to create and execute a holistic channel approach to planning
  • Experience collaborating with media owners, agency business units and creative agency partners
  • Proven leadership ability and experience managing a team; a strong desire and ability to grow and develop talent
  • Advanced knowledge of media fundamentals and an ability to educate at all levels
OMD logo

OMD

3.6 Glassdoor

OMD is the world’s largest media network, with more than 14,000 people working across more than 100 countries.At OMD, We Create What’s Next — delivering creative media solutions to drive sustainable growth for the world’s leading brands. Named the best-performing global media network overall by RECMA, the highest-ranked media agency network on the Effie Effectiveness Index, and Media Network of the Year at the 2025 Cannes Festival of Media, OMD is a leader in innovation, creativity, and cultural relevance.

Founded in 1996
New York, New York, USA
4.2K employees (1,415 in marketing)
67% recommend to a friend
82% CEO approval

Traffic Signals

Monthly Visitors
54K
Traffic Source Mix
Search
46.4%
Direct
39.1%
Referral
9.4%
Social
3.4%
Paid
1%

Headcount Trend

Current headcount: ~4.2K

Marketing Team

Marketing Team Size
1,318 (31% of company)
Marketing Roles Posted (Last 30 Days)
32

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