Responsibilities

• Supervise and mentor a team of social buyers, supervisors, and associate directors, providing training and guidance on industry best practices and campaign management techniques.
• Troubleshoot technical assets such as product catalogs, pixels, offline data sets and more.
• Well versed in the paid social vendor landscape and contributes to agency POVs.
• Participate in meetings/client QBRs and assist with meeting deliverables and keynote presentations.
• Lead voice for senior-level client relationships and provide key social media subject matter expertise and thought leadership to drive innovation, manage team priorities, and lead content.
• Oversee the development of learning agendas, including testing methodologies, reporting requirements, and optimization requirements, to ensure full impact and efficiency of each campaign.
• Provide final sign-off on RFP creation and review of partners’ responses, act as a point of escalation for partner negotiations, and stewardship of key partnerships.

Requirements

• Seven-plus years of experience in a digital media agency environment, with deep hands-on knowledge of both paid search and paid social ecosystems.
• Proven track record managing enterprise-scale campaigns across Google Ads (Search, YouTube, Performance Max), Bing, and major social platforms (Meta, TikTok, Pinterest, Snapchat, etc.).
• Three-plus years of experience managing and mentoring multidisciplinary teams; adept at setting clear standards, fostering innovation, and ensuring operational excellence.
• Demonstrated expertise in automation, bidding strategies, and AI-enhanced optimization (e.g., Performance Max, predictive audiences, or machine learning-driven targeting).
• Advanced understanding of tracking and measurement systems, including GA4, Google Tag Manager, and offline conversion imports.
• Proficiency in Excel and Google Sheets (pivot tables, VLOOKUPs, data visualization), with comfort using data to tell compelling stories.
• Strong collaboration skills with cross-functional partners across strategy, analytics, and creative disciplines.

Benefits

• Paid company holidays and vacation earned per year
• Paid sick leave
• Benefits: medical, dental, and vision; life/AD&D; and short-/long-term insurance