Responsibilities

• Lead the design, implementation, and evolution of GTM models that maximize field impact and align with business strategy, resource constraints, and market conditions;
• Manage quarterly updates and structural changes by assessing business trends, volume shifts, and competitive pressures, ensuring the model remains adaptive and relevant;
• Provide strategic oversight of deployment plans, ensuring recommendations are grounded in data, operationally feasible, and clearly communicated to field leadership;
• Drive cross-functional alignment with CE, Data, and Field Ops to ensure GTM changes are properly integrated into systems, processes, and field guidance materials;
• Develop and maintain forward-looking segmentation and targeting strategies that align to brand objectives, therapeutic context, and customer insights, ensuring that recommendations directly shape commercial priorities;
• Serve as a strategic advisor to brand squads, Customer Engagement, and cross-functional partners—translating complex data and market dynamics into clear strategic direction;
• Evaluate segmentation effectiveness through ongoing analytics and performance monitoring; proactively identify opportunities to refine and optimize targeting approaches;
• Translate strategic insights into executable field actions by partnering with analytics, CE, and Field Ops to operationalize enhancements at scale;
• Redesign and automate the roster management process to eliminate manual dependency, improve accuracy, and accelerate turnaround times;
• Leverage AI to revamp field resource/toolbox platforms, elevating usability, interface design, and overall experience for field teams;

Requirements

• Bachelor’s degree required;
• Experience in pharma/biotech, commercial ops, analytics, or related fields;
• Subject matter expert in Go-to-Market (GTM) platforms and territory alignment technologies such as Javelin/JTD, Alignstar, Veeva Align, or other industry-standard solutions;
• Strong analytical capability with advanced Excel mastery (pivot tables, complex formulas, modeling), enabling rigorous data analysis to support GTM design, segmentation, and operational decision-making;
• Strong understanding of segmentation, targeting, GTM models;
• Ability to lead cross-functional initiatives;
• General understanding of Sales Incentive Compensation (IC) and how Go-to-Market strategy, targeting, and segmentation directly inform IC design, measurement, and field engagement;
• Exceptional communication skills.

Preferred

• Experience with automation/AI-driven solutions
• 7+ years of experience in pharma/biotech, commercial ops, analytics, or related fields;
• Advanced degree

Benefits

• health care, vision, dental, retirement, PTO, sick leave, etc.