Director, Fashion Communications

New York City, NY (Hybrid)

$100K/yr – $120K/yrDirector/ExecutiveFull time

Posted 2 months ago

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Job Summary

Own luxury fashion PR strategy and client partnerships, driving high-impact campaigns, events, and media relations while shaping internal and external brand storytelling and pursuing new business opportunities.

  • Drive integrated PR programs for luxury fashion clients, aligning vision with press, media, and digital outreach.
  • Lead campaigns, events, and influencer/media relationships, ensuring on-brand execution and measurable visibility.
  • Mentor the PR team, coordinate internal/external communications, and identify new business opportunities in the luxury fashion sector.

Job Description

Responsibilities

  • Develop and execute innovative public relations strategies to maximize brand visibility in the luxury fashion sector.
  • Build and nurture strong relationships with clients, aligning PR activities with their vision and goals.
  • Lead and coordinate PR campaigns, including press releases, media relations, and digital PR initiatives.
  • Guide and mentor a dynamic team, promoting a culture of excellence, innovation, and continuous professional growth.
  • Manage and oversee high-profile fashion events, ensuring seamless execution and brand alignment.
  • Align internal communications with external PR strategies to ensure a cohesive brand message.
  • Monitor industry trends and competitor activities to inform and adapt PR strategies.
  • Foster relationships with influencers, media, and other key stakeholders in the luxury fashion industry.
  • Oversee budget management for PR campaigns and events, ensuring optimal allocation of resources.
  • Represent the brand at industry events, conferences, and meetings, enhancing the brand's network and reputation.

Requirements

  • Extensive and proven experience in a Senior PR role within a luxury fashion environment
  • Collaborative team player with the ability to work autonomously to deliver to brief and on-time
  • Demonstrate a solid understanding of and ongoing interest in the fashion industry
  • Positive, proactive, problem-solving approach with strong attention to detail
  • A responsive and understanding approach to client management
  • Creative and strategic thinker
  • Able to identify communication opportunities through a pro-active approach
  • Proven experience of working in a fast-paced environment. Ability to work to tight deadlines. Excellent prioritizing and time management
  • Discreet, professional, and articulate, with excellent communication skills
  • Extremely well-organized, methodical, and efficient

Benefits

  • Salary: $100k-$120k
  • Medical, Dental, and Vision plans
  • 401K Employer Match program
  • Commuter Benefits
  • Paid Time Off including Vacation Days, Personal Days, Sick Days, and additional Comp Days
  • Company-wide closure last week of the year
  • 10 Federal Holidays Observed
The Independents logo

The Independents

5.0 Glassdoor

The Independents is a global ecosystem of 21 best-in-class partner agencies crafting extraordinary brand experiences that captivate audiences worldwide. In collaboration with its clients across the luxury and lifestyle industries, The Independents creates meaningful connections between people and the brands they love.The Independents’ curation reflects an expansive roster of industry pioneers, including 2 x 4, Atelier Athem, Atelier Lum, Bureau Béatrice, Bureau Betak, Bureau Future, Ctzar, Inca Productions, k2, Karla Otto, Kennedy, Kitten Production, Kitty Events, Lefty, Lucien Pagès Communication, MA+Group, Prodject, Sunshine, Terminal 9 Studios, The Qode and We Are Ona. The group’s capabilities span research, core strategy, communications strategy, design, production and distribution, a scope that adapts to every creative challenge.The group translates strategic insights into creative concepts, which are developed into personally relevant experiences that engage local and global audiences by way of its presence in Milan, Paris, London, Munich, Barcelona, New York, Los Angeles, Hong Kong, Beijing, Shanghai, Singapore, Tokyo, Seoul, Abu Dhabi, Dubai, Doha and Riyadh.In March 2025, The Independents launched L’Incubateur, a pioneering initiative conceived to identify, support and accelerate the next wave of talent, entrepreneurs and creative agencies on a global scale. Since June 2023, The Independents has been backed by Banijay Group and TowerBrook Capital Partners.

Founded in 2017
Paris, Île-de-France, FRA
78 employees (7 in marketing)
0% recommend to a friend

Traffic Signals

Monthly Visitors
7.6K
Traffic Source Mix
Search
32.6%
Direct
35.2%
Referral
6.7%
Social
24.2%
Paid
1.2%

Headcount Trend

Current headcount: ~80

Marketing Team

Marketing Team Size
4 (5% of company)
Median Tenure
1.2 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Last Raise
Series Unknown, 9 years ago

Funding History

  • Sep 2017
    Series Unknown