Director of Customer Marketing

USA (Unknown)

Salary Not AvailableDirector/Executive7+ years expFull time

Posted 3 months ago

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Job Summary

Drive revenue expansion and cohesive customer marketing for a fast-growing B2B SaaS in hospitality tech.

  • Own upsell/expansion pipeline tied to adoption metrics and revenue targets.
  • Must-have: 7+ years in B2B SaaS marketing at Senior Manager/Director level with Customer.io experience.
  • Standout: Build a world-class team and lead cross-functional alignment with CS, Sales, RevOps, and Creative.

Job Description

Responsibilities

  • Revenue & Expansion: Upsell and expansion pipeline. Achieve revenue targets tied to customer growth and adoption metrics.
  • Product Storytelling: Feature releases and updates. Craft compelling narratives and determine the best communication channels.
  • Campaign Execution: Full lifecycle of customer campaigns. Strategize, write copy, and build campaigns directly in Customer.io
  • Cross-Functional Alignment: Marketing, CS, Sales, RevOps, Creative. Ensure a cohesive customer journey and aligned revenue goals.
  • AI Integration: Personalization and content production. Leverage AI tools for marketing efficiency and product marketing.
  • Team Building: Foundational customer marketing function. Transition from an IC to a people manager, building a world-class team.

Requirements

  • Experience: 7+ years in B2B SaaS marketing (Senior Manager or Director level).
  • Industry Background: Adjacent SaaS spaces welcome; hospitality tech is a strong plus.
  • Technical Proficiency: Deep, hands-on experience with Customer.io and Notion.
  • Mindset: Builder mentality, comfortable with ambiguity and rapid evolution.
  • Skills: Strategic thinker, excellent writer, data-driven, and highly collaborative.
  • AI Fluency: Actively integrates AI tools for efficiency and personalization.

Preferred

  • Competitive Salary and Benefits: A competitive salary package and comprehensive benefits, including health insurance, retirement plans, and paid time off.
  • Growth Opportunities The opportunity to grow with a fast-paced startup and take on increased responsibilities as we expand.
  • Innovative Environment: Work with a talented and passionate team dedicated to transforming the hospitality industry through technology.
  • Office & Flexibility: Dynamic office in Miami, FL, with high-end amenities (remote flexibility for this role).

Benefits

  • Competitive Salary and Benefits: A competitive salary package and comprehensive benefits, including health insurance, retirement plans, and paid time off.
  • Growth Opportunities The opportunity to grow with a fast-paced startup and take on increased responsibilities as we expand.
  • Innovative Environment: Work with a talented and passionate team dedicated to transforming the hospitality industry through technology.
  • Office & Flexibility: Dynamic office in Miami, FL, with high-end amenities (remote flexibility for this role).