Director, Content and Digital Marketing

Santa Clara, CA (On-site)

$225K/yr – $260K/yrDirector/Executive10+ years expFull time

Posted 6 weeks ago

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Job Summary

Own and scale a global content engine that fuels awareness and pipeline across website, SEO, editorial, and social, while aligning with product and demand programs.

  • Content Engine: Build AI-enabled workflows and scalable operations to improve quality, consistency, and impact across web, blogs, social, and assets.
  • Editorial and SEO: Own the global calendar and SEO strategy to boost visibility, engagement, and pipeline contributions.
  • Cross-functional Partnerships: Collaborate with Product Marketing, Demand Gen, Executive Communications, PM, and Sales to surface stories and accelerate campaigns.

Job Description

Responsibilities
  • Own and evolve the corporate website, ensuring it effectively communicates company positioning, supports demand generation objectives, and delivers an exceptional digital experience.
  • Develop and execute the company's SEO strategy to increase visibility, organic traffic, audience engagement, and pipeline contribution.
  • Develop and manage the global editorial calendar, aligning content to key audiences, market trends, product priorities, and company initiatives.
  • Lead the creation and production of content assets that support the entire buyer journey, including blog posts, executive thought leadership, LinkedIn content, web copy, customer stories, solution briefs, white papers, ebooks, videos, and other digital assets.
  • Partner with Executive Communications to produce executive content, including blogs, articles, speaking support, and thought leadership initiatives.
  • Support product launches, integrated marketing campaigns, and demand generation programs with compelling content and digital experiences.
  • Own the company's organic social media strategy and execution across key channels.
  • Collaborate with Product Marketing, Product Management, Sales, Customer Success, and subject matter experts to identify stories, insights, and content opportunities.
  • Establish scalable content operations and AI-enabled workflows that improve efficiency, consistency, and content performance.
  • Measure and optimize website, content, SEO, social, and campaign performance using engagement, conversion, pipeline, and attribution metrics.
Requirements
  • 10+ years of experience in enterprise software, SaaS, content marketing, digital marketing, or related disciplines.
  • Proven track record developing content and digital strategies that drive audience engagement, pipeline creation, and business growth.
  • Strong editorial instincts with exceptional written and verbal communication skills.
  • Experience managing corporate websites, SEO programs, content operations, and digital experiences.
  • Demonstrated ability to translate complex technical concepts into clear, compelling narratives for both business and technical audiences.
  • Experience partnering with Product Marketing, Demand Generation, Executive Communications, Product Management, and senior leadership teams.
  • Familiarity with AI-powered content creation, workflow automation, and modern content operations practices.
  • Strong analytical mindset with experience using data and performance insights to optimize content investments, digital experiences, SEO performance, and business outcomes.
  • Experience building and leading teams across content, digital marketing, social media, and web functions.
  • Familiarity with enterprise software and SaaS business models, including how marketing, sales, and customer success work together to drive adoption and growth.
Nice to Have
  • Advanced degree a plus.
A16Z GAMES logo

A16Z GAMES

Over the past decade, games have radically transformed from packaged entertainment to social network-like online services that scale like consumer technology companies. Today’s games also drive innovation across the entire consumer ecosystem through new methods of engagement, retention, and monetization. We believe that games will play a pivotal role in defining how we socialize, play, and work over the next century.Investing Themes:Game Studios: Today’s best games are continually updated online services whose players form an integral part of the game through multiplayer and user-generated content. These “games-as-a-service” have become rich, interactive social networks whose in-game player friendships rival those made in person. Games x Consumer: The rapidly growing number of gamers worldwide has created a thriving ecosystem of consumer apps to support them. As gaming becomes the top way people spend time, we believe some of the most innovative consumer companies will be built around player communities. Infrastructure: As games evolve into virtual worlds and online services, the demand for the tools and services needed to build great games will only continue to skyrocket. We also believe the coming metaverse will be built by games companies, using games technologies.

Cloud, Iowa, USA

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Referral
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Social
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Paid
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