Traild: Who are we? 

Traild is a high-growth SaaS company transforming how finance teams manage Accounts Payable; automating and protecting the entire process from invoice capture through approval, and payment.

Every year, billions of dollars are lost to payment errors and fraud. Traild exists to solve this, without slowing businesses down.

With rapid customer growth, global expansion across APAC, North America and EMEA, and continued investment in product innovation, we are at a defining stage of our journey.

This is an opportunity to help shape the next category leader in finance automation and security - solving real financial risk at scale and building technology that protects meaningful volumes of global transactions.

If you’re excited by high growth, real ownership, and building something that matters, Traild is the place to do the most impactful work of your career.

Hear how Traild customers speak about us here.

The Role: Want to be a part of our exciting growth journey? 

This is not a “manage the content calendar” role.

You’ll build and own Traild’s global content engine from scratch—defining how we show up in market, generate demand, educate buyers, and support revenue.

You’ll operate at the intersection of strategy and execution, creativity and pipeline, & human insight and AI scale.

You will build and lead a cutting-edge content function globally.

Key Responsibilities 

Build the content engine
- Define and execute a content strategy that drives pipeline (including define content pillars, audience segmentation, and distribution strategies)
- Identify high-leverage bets across SEO, AI search (AEO), social, and campaigns
- Create a system where great ideas → scalable distribution → measurable impact
Create compelling content
- Write and produce high-quality, high-conviction content (POVs, product narratives, customer stories, sales enablement)
- Turn complex financial workflows into clear, compelling, differentiated stories
- Set the quality bar for content and what “great” looks like at Traild (and create systems to enforce brand voice and editorial standards)
Scale with AI (without losing quality)
- Build an AI-powered content engine where:
  - you create the exceptional content
  - AI scales it across channels, formats, and markets
- Experiment aggressively with AI tools and workflows while maintaining quality and brand voice
Drive demand, pipeline and revenue
- Own content’s contribution to MQLs, pipeline, and deal acceleration
- Develop campaigns that convert and support GTM efforts
- Partner with product, sales, and customer teams to create content that wins deals
Build a challenger brand
- Define Traild’s voice in the market
- Create content that stands out in a sea of generic SaaS/ERP messaging
- Develop bold, opinionated, insight-driven narratives and campaigns
- Push creative boundaries
Scale the function
- Build processes, systems, and tooling to scale output
- Leverage freelancers, agencies, cutting edge tools and build out a team

Who You Are:

You are a builder — you’ve created something from scratch (content, brand, side project, business) and want to do it again at a bigger scale
You’re a strong writer and storyteller with high standards for quality
You’re AI-curious or AI-native — excited about using AI to scale output, but you understand that quality starts with human insight
You think in pipeline and impact, not just content output
You’re hands-on and fast — you write, ship, test, and iterate constantly
You’re comfortable with ambiguity and ownership
You have strong opinions, are creative, and willing to challenge conventional SaaS marketing
You’re likely in a role today where you feel under-leveraged and want to step up and own something meaningful
Experience in SaaS / fintech is helpful, but not essential. Drive, curiosity, and ownership matter more.
Strong collaborator with an attitude embracing growth, hands-on execution, adaptability, and the scale-up spirit.

The Perks of Working at Traild  

Flexibility: we offer a range of remote, hybrid and flexible working options. 
Global team: we are growing across APAC, NA and EMEA and have team all across the world. 
We are growing at an exponential rate, this is an opportunity to get involved with a true rocketship with all the excitement and opportunities that comes with it 
Our team genuinely loves working at Traild: we scored an 82 on our recent 2025 eNPS survey.

Please note that the final applicants for this job will be asked to consent in writing to a police check / criminal background check to the extent permitted by law in your jurisdiction of employment. Please note that Traild is an E-Verify employer.

Director of Content & Communications

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