Senior Digital Analytics Engineer
Acronym
USA (Remote)
$90/hr - $100/hrAgencyContractSenior level7+ years exp.
1 day ago
Director, Analytics
Philadelphia, PA (On-site)
$145K/yr – $175K/yrDirector/Executive7+ years expFull time
Posted 1 month ago
Top 1% of applicants do these two things.
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Job Summary
Own cross-account analytics strategy and serve as senior trusted advisor to healthcare clients, turning business goals into measurable outcomes across paid, owned, and earned channels.
- Lead deployment of standardized measurement, MMM, MTA, uplift, and geo experiments to tie analytics to revenue and market share.
- Manage and scale a team of analysts, delivering consultative insights for senior client partners and new business pitches.
- Integrate media, CRM, CDPs, ad servers, and healthcare data sources to a unified analytics environment and ensure rigorous QA and governance.
Job Description
Own cross-account analytics strategy and serve as senior trusted advisor to healthcare clients, turning business goals into measurable outcomes across paid, owned, and earned channels.
- Lead deployment of standardized measurement, MMM, MTA, uplift, and geo experiments to tie analytics to revenue and market share.
- Manage and scale a team of analysts, delivering consultative insights for senior client partners and new business pitches.
- Integrate media, CRM, CDPs, ad servers, and healthcare data sources to a unified analytics environment and ensure rigorous QA and governance.
Inizio Evoke
Inizio Evoke is a global health marketing, communications, and transformation platform unlocking growth through data-driven insights and human centricity. We are purpose-built to make health more humanTM. With core expertise and specialty brands in Marketing, Comms, Transformation, Access, and Media, we serve as a premier partner for the world's most ambitious healthcare organizations. Proudly part of Inizio – the market-leading commercialization partner for health and life sciences. From early-stage development to loss of exclusivity, we simplify complexity, unlock value, and make collaboration seamless at every pivotal moment – unlocking growth through human insight and transformative creativity.
Traffic Signals
Monthly Visitors
26.9K
Traffic Source Mix
Search
22.1%
Direct
44.4%
Referral
9.1%
Social
23.4%
Paid
0.8%
Headcount Trend
Current headcount: ~1.2K
Marketing Team
Marketing Team Size
215 (18% of company)
Median Career Experience
12 years
Median Tenure
3.4 years
Marketing Roles Posted (Last 30 Days)
9
People
Founders / CEO
HR / Recruitment
Marketing Leadership
Terry Anders
Vice President, Brand Strategy
At the company for 1 year 5 months
Katie Stack, MPH (she/her)
VP, Brand Strategy
At the company for 1 year 9 months
Laura McNeill Freedman
Vice President, Paid Social
At the company for 6 years 8 months
Luke Perez, JD
Senior Vice President, Brand Strategy
At the company for 1 year 11 months
