Responsibilities

• Understand the product, the business, and how our partnerships/ affiliate program is setup today.
• Build the recruitment pipeline. Reverse-engineer the referring domains of Wix, Squarespace, GoDaddy, and Hostinger. Identify at least 300 priority recruitment targets.
• Directly negotiate with editors at Forbes Advisor, NerdWallet, Tooltester, Website Builder Expert, and equivalent SMB-focused review publications. Secure top-three placement in their comparison content.
• This is a sales motion as much as a partnerships one. You write the pitches, you present the case, you make the trade-offs (custom commercial terms, exclusive data, editorial access to product). You close.
• Recruit at scale. The hosting playbook is built on volume: thousands of small affiliates each producing 1–10 signups per month. Get UENI's partner count in that range.
• Build self-serve recruitment infrastructure: pre-built landing pages, content kits, a partner portal that allows onboarding without manual intervention.
• Aggressively target categories where UENI is currently absent: "how to start a [trade] business" content sites, vertical SMB tutorial publishers, freelance designers and consultants who serve micro-business clients, accountants and bookkeepers serving SMBs.
• Identify under-monetized vertical SMB creators on YouTube and TikTok: cleaning, lawn care, mobile detailing, food trucks, salons, Etsy sellers, bookkeepers serving SMBs, side hustle channels.
• Negotiate performance-weighted deal structures (pure affiliate, recoupable advances, performance floors with upside, contest pools). No flat-fee sponsorship deals in year one.
• Test, measure, kill the underperformers, double down on the winners. Build a working portfolio of 30+ creators by end of year one.

Requirements

• 5+ years scaling an affiliate program at a hosting company, domain registrar, website builder, or SMB-focused SaaS. This is non-negotiable. We are not training someone to learn this category.
• Personally scaled a distributed affiliate program to $1M+ in attributable annual revenue.
• Long-tail affiliate recruitment at scale. You have personally onboarded dozens of small affiliates, not just managed the top 10.
• Demonstrated track record securing editorial placement on major comparison and review sites — Forbes Advisor, NerdWallet, Tooltester, Website Builder Expert, Tom's Guide, PCMag, or equivalent.
• Advanced operator-level fluency with affiliate platforms like PartnerStack and/or Impact.
• Existing relationships with at least some of, for example: WPBeginner, Tooltester, Website Builder Expert, Authority Hacker, Adam Enfroy, Pat Flynn's team, Neil Patel's team, NerdWallet small business editorial, Forbes Advisor editorial, or comparable SMB content publishers.
• Strong commercial instincts. You think in CAC, LTV, payback, cohort retention, and refund rate by partner.
• US-based or able to work full US business hours.
• Ability to travel as needed to manage partnerships and editor relationships.
• Track record of building and managing partner revenue pipelines in a regulated or highly visible market.

Preferred

• Direct, hands-on experience integrating a hosting or SaaS product into a partner company's onboarding flow.
• Creator partnership program experience specifically with YouTube and TikTok vertical SMB creators on performance-weighted deals.