Digital Solutions Manager, Home Services Specialist

Dallas, TX (Remote)

$60K/yr – $70K/yrSenior Level2+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and drive digital sales growth by securing new clients and expanding relationships within Home Services, while serving as a trusted marketing consultant delivering tailored digital solutions.

  • Own pipeline management and strategic growth initiatives
  • Lead solution-based selling across website, SEO, LSA, SEM, and programmatic channels

Job Description

Responsibilities

  • Pipeline Management & Sales Growth: Drive digital sales revenue by securing new clients and expanding relationships with existing Home Services businesses.
  • Strategic Consultation: Act as a trusted marketing partner, providing industry insights and tailored digital advertising solutions that align with each client’s business objectives.
  • Solution-Based Selling: Leverage an organic and targeted approach, combining website development, SEO, Business Management Platform integrations (Service Titan, House Call Pro, Field Edge, Service Fusion), and advanced programmatic strategies through LSA, SEM, Direct Mail and Ignite solutions.
  • Client-Centric Approach: Conduct virtual and in-person consultations, offering expertise in industry trends, digital marketing, and performance-driven advertising strategies.
  • Campaign Execution & Optimization: Manage the pre- and post-sale process, ensuring we exceed client expectations through data-driven insights and campaign recommendations.
  • Performance Analysis: Utilize reporting tools to assess campaign effectiveness, providing recommendations that drive incremental business growth for our clients.

Requirements

  • 4-year college degree or comparable work experience required
  • 2+ years of experience in programmatic media
  • Experience in digital marketing, advertising sales, or business development , preferably within the home services
  • Strong knowledge of programmatic advertising, SEO, LSA, SEM, and digital performance metrics .
  • Ability to build relationships with local service providers and understand their unique business needs.
  • An entrepreneurial mindset with a problem-solving approach to client challenges.
  • Proven ability to manage multiple accounts and drive revenue growth .

Benefits

  • 3 weeks of PTO (+ 9 paid holidays)
  • Medical, Dental, and Vision Insurance
  • 401(k) Retirement Plan
  • Casual, high-energy work environment
  • Opportunity for upward mobility
  • Company provided laptop
  • Competitive salary + bonus program
Townsquare Ignite logo

Townsquare Ignite

Townsquare Ignite is a customer-centric, data-driven technology provider of cross-platform advertising solutions including programmatic, search, marketing and client services. We leverage the widest variety of DSPs and data partners available to deliver personalized solutions to meet our clients' needs at the local, mid-market and national levels. Townsquare Ignite is where context meets precision.

Founded in 2010
New York, NY, US
182 employees (109 in marketing)

Traffic Signals

Monthly Visitors
4.4K
Traffic Source Mix
Search
29%
Direct
47.5%
Referral
7%
Social
14.9%
Paid
1.3%

Headcount Trend

Current headcount: ~202

Marketing Team

Marketing Team Size
102 (50% of company)
Median Career Experience
6 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
4

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