Digital Reputation Management, Assistant Vice President

Jacksonville, FL (Hybrid)

$79K/yr – $119K/yrSenior Level3+ years expFull time

Posted 12 days ago

Job Summary

The role owns monitoring and shaping the firm’s AI presence, leading visibility audits, benchmarking, and content opportunities while coordinating with external partners and supporting teams through training and project-management activities.

  • Lead AI visibility initiatives and reporting
  • Collaborate across teams and with external partners

Job Description

Responsibilities

  • Assist in monitoring how the firm is represented across AI platforms such as ChatGPT, Gemini, Claude, Copilot, Perplexity, and Google AI Overviews by using monitoring tools
  • Track the latest developments in AI-powered search, answer engines, GEO, and AEO best practices
  • Support AI visibility audits, benchmarking initiatives, and reporting efforts
  • Assist in identifying content opportunities that improve the firm’s visibility and representation in AI-generated responses
  • Support digital reputation assessments and monitoring programs
  • Coordinate with external vendors, agencies, and technology partners supporting AI visibility initiatives
  • Create AI training resources, playbooks, and educational materials
  • Help teams navigate new tools, workflows, and emerging capabilities
  • Assist with project management, stakeholder coordination, presentations, and reporting activities

Requirements

  • Bachelor’s degree in Communications, Marketing, Digital Media, Business, Technology, or related field
  • 3-5 years of experience in communications, digital, marketing, consulting, product, change management, or related disciplines
  • Strong project management and organizational skills
  • Excellent written, verbal, and interpersonal communication skills
  • Strong familiarity with AI tools such as ChatGPT, Copilot, Gemini, Claude, and similar platforms
  • Ability to work effectively in a fast-changing environment with evolving priorities
  • Strong analytical and problem-solving capabilities
  • Experience collaborating across multiple teams and stakeholder groups
  • Demonstrated ability to quickly learn new technologies and concepts
  • Experience creating presentations, executive summaries, and strategic recommendations

Preferred

  • Experience supporting digital transformation, innovation, or change management initiatives
  • Familiarity with content strategy, social media, analytics, search, or digital platforms
  • Experience developing training materials, governance documentation, or knowledge-management resources

Benefits

  • medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs
  • paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays
Citi logo

Citi

3.7 Glassdoor

Citi's mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress. Our core activities are safeguarding assets, lending money, making payments and accessing the capital markets on behalf of our clients. We have over 200 years of experience helping our clients meet the world's toughest challenges and embrace its greatest opportunities. We are Citi, the global bank – an institution connecting millions of people across hundreds of countries and cities. For information on Citi’s commitment to privacy, visit on.citi/privacy.

Founded in 1812
New York, New York, US
195K employees (3,957 in marketing)
69% recommend to a friend
70% CEO approval

Salaries

Posted range

$79K/yr – $119K/yr

Taken straight from the job posting.

See all Citi salaries

Funding

Total Funding
$22.3B
Last Raise
$6.5B
Post IPO Debt, 6 months ago

Funding History

  • Sep 2025
    Post IPO Debt • $6.5B
  • Apr 2025
    Post IPO Debt • $2.8B
  • Nov 2024
    Post IPO Debt • $4.3B

Traffic Signals

Monthly Visitors
2.3M
Monthly Google Ads Budget
$4.2K
Traffic Source Mix
Search
22%
Direct
42.9%
Referral
34.4%
Social
0.2%
Paid
0.5%

Headcount Trend

Current headcount: ~199.4K

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