Responsibilities

• Develop and execute social media content strategies that align with brand goals and target audience. (Telemundo, Latino Mix and Tropical)
• Create, edit, and produce high-quality video content for various social media platforms, including Instagram, Facebook, YouTube, TikTok and X.
• Collaborate with the marketing team to plan and schedule content calendars.
• Coordinate content creation with radio and TV teams (on-air talent) to promote station initiatives and programming.
• Publish and manage sponsored client content on social platforms.
• Monitor social media performance metrics to optimize content and strategy.
• Engage with their online community and respond to comments and messages in a timely manner.
• Stay up-to-date with the latest social media trends, tools, and best practices.
• Support and contribute to the launch and integration of new digital platforms.
• Perform other duties as assigned to fulfill the organization’s mission and values

Requirements

• Fluent in Spanish, including speaking, reading, and writing, with an emphasis on storytelling skills
• Strong, working knowledge of English
• Bachelor’s degree in marketing, or equivalent work experience
• Ability to operate mobile transmission devices and use the latest technology
• Works well in a team environment and under daily pressure to meet deadlines
• Familiarity with social media platforms and their core functions, including content posting on Facebook, Instagram, X, YouTube, and TikTok.
• Thorough understanding of social media and demonstrated ability to move audiences between all platforms.
• Knowledge of WordPress and experience posting and managing content on websites.
• Valid driver’s license, clean driving record, and insurable at standard rates
• Can work in all weather conditions and carry up to 30 pounds