Responsibilities

• Manage email promotion communications for the Resort and its associated ancillaries within the property’s CRM email management system. Develop email deployment calendars, manage email communications including design and drafting of communications, upkeep of databases, deployment and revenue tracking.
• Assist with advancement tactics for Marketing email campaigns including messaging buildout and targeting setup within CRM, with 3rd party partners, Passkey and others.
• Collaborate with Executive Director of Marketing & Public Relations and Marketing and PR Manager with implementation of design projects (print & digital) representing various areas of the resort including Group sales, F&B, Golf, Spa, Waterpark, Membership, etc.
• Audit, manage and overhaul 3rd party industry and media website listings (AAA, GMCVB, CVENT, Google, TripAdvisor, Yelp, Bing Business, Apple Maps, WeddingWire, HereComesTheGuide, TheKnot, etc.)
• Support Revenue team to manage descriptive and content-based changes to Online Travel Agency and Wholesale websites (Expedia, Travelocity, Booking.com, JetBlue, AMEX Travel, Chase Travel, etc.)
• Facilitate monthly departmental reporting and revenue tracking for marketing and PR initiatives.
• Collaborate with the Marketing and PR Manager regarding guest activity planning with the various departments, including monthly activity calendars.
• Support Marketing Team and collect information from the various departments to create specific promotions and activities.
• Support resort events and ancillary outlets including Spa, Restaurants, Waterpark, Membership and others, with content development for enewsletter incorporation and other promotional channels.

Requirements

• Minimum 2 years’ experience in marketing, hospitality, or related industry, preferred.
• Minimum 2 years’ experience in graphic design, preferred.
• Knowledge of Adobe platform including In-design, Photoshop, Illustrator, and/or Capcut preferred.
• Understanding of cross platform marketing channels (web, mobile, email, out-of-home).
• Proficient in Microsoft Word, Publisher, Excel, PowerPoint, and web-based software (Google Docs, Microsoft Teams, Canva).
• Detail-oriented and the ability to work on a variety of projects simultaneously in a fast-paced environment.
• Quality focused and resourceful with excellent verbal and written communication skills.

Preferred

• Experience with Capcut preferred.
• Second language is a plus.
• Ability to work flexible schedules including occasional holidays and weekends.
• Experience with Canva.