Digital Marketing Specialist at PDS Debt | San Diego, CA | $60K/yr – $90K/yr

PDS Debt

Digital Marketing Specialist

San Diego, CA (On-site)

$60K/yr – $90K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end campaign performance for paid and direct-response programs, linking ad drops to sales outcomes and optimizing across email, SMS, and social channels.

Campaign Execution: Confirm ad drops and ensure launches occur on schedule across channels.
Funnel & Attribution: Track from first engagement through conversion to inform optimization.
Testing & Optimization: Lead A/B tests on messaging and creative to improve ROI and downstream results.

Job Description

Responsibilities

Review and approve creator advertisements and marketing content prior to launch
Confirm ad drops and ensure campaigns launch properly and on schedule
Record and track attributes related to campaign and ad drops
Monitor marketing performance from initial ad engagement through sales conversion
Analyze campaign effectiveness across the full customer funnel
Monitor and report on campaign performance metrics and KPIs
Track and optimize webform conversion performance and meeting-set conversion rates
Manage and optimize text, email, and outbound marketing campaigns
Conduct A/B testing on messaging, campaigns, and creative content
Attend meetings to review performance data, strategy, and campaign initiatives

PDS Debt

0.0 Glassdoor

Puridy Financial is an innovative, next generation Financial Services company, with offices in Utah and California. Our goal is to provide financial peace of mind by guiding the consumer to a path beyond debt with financial products.The process is made simple and transparent. As the consumer debt market continues to grow in the United States, we have made it our objective to create effective and fair debt management services that are customized to the consumers’ individual circumstances.Our Leadership team is composed of individuals who have extensive experience and expertise in the financial services and debt management industry.What sets us apart as a company are our people; our workforce is a community built up of diverse backgrounds driven to elevate standards for the debt management industry. Our attention to details with our customers is what elevates us from other companies. We treat our customers like family and guide them until they become debt free. Our team spirit and company culture further solidify the foundation to provide world class services.

Founded in 2009

Huntsville, Utah, USA

23 employees (1 in marketing)

www.pdsdebt.com

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